- FTC Health Privacy Regulations Could Address Dark Patterns, Universal Opt-Out Tool
PolicyBlog, Wendy Davis - Thursday, August 10, 2023
The FTC is currently considering new rules that would require health-related onli ...
- ANA Opposes FTC's Proposed Rules For Health Information
Digital News Daily, Wendy Davis - Wednesday, August 9, 2023
An FTC proposal that would require developers of health-related apps to noti ...
- Ad Council Targets Increased Awareness Of Gun Safety
Marketing Daily, Les Luchter - Thursday, August 10, 2023
"Marketers hold the power to educate the public" about Red Flag La ...
- As Mindfulness Fades, Headspace's New Marketing Chief Sharpens Branding
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, August 9, 2023
Connie Chan Wang explains how she is steering the meditation app deep ...
- Who Knew? Menopause's Workplace Stigma Costs Businesses $
Pharma & Health Insider, Les Luchter - Thursday, August 10, 2023
Mayo Clinic estimates $1.8B losses in annual worktime due to menopausal wom ...
- First OTC Birth Control Pill Is 'Complex Sell' For Perrigo
Marketing Daily - Top of the News, Les Luchter - Tuesday, August 8, 2023
"We're doing a lot of work on the awareness-to-trial conversion process [an ...
- Not Everybody's Crazy For Ozempic
Marketing Daily, Les Luchter - Monday, August 7, 2023
Americans have major concerns about these popular drugs, including their high cos ...
- Rite Aid Names New CMO
Marketing Daily - Top of the News, Sarah Mahoney - Monday, August 7, 2023
Shake-ups continue as the challenged retailer looks to build on recent moment ...
- Web Users Battle Google Over Health Data
Digital News Daily, Wendy Davis - Friday, August 4, 2023
Google is urging a federal judge to reject web users' request f ...
- McDonald's Makes Progress in Quest For Healthier Happy Meals
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, August 3, 2023
McDonald’s progress toward fulfilling its 2018 Happy Meal nutrition and marketing goa ...
- New Venture Fund Targets Creator Economy, Women's Health Sector
Mediapsssst, Richard Whitman - Thursday, August 3, 2023
Shine Ventures, its backers say, has the advantage of access to ...
- RFK Jr. Sues YouTube Over 'Censorship Campaign'
PolicyBlog, Wendy Davis - Thursday, August 3, 2023
Vaccine critic Robert F. Kennedy Jr., who is seeking the Democratic presidenti ...
- Amazon Rolls Out Virtual Healthcare Clinic
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, August 2, 2023
Amazon is offering a new virtual healthcare clinic. "Amazon Clinic will opera ...
- Midol Gets Honest About Menstruation In New 'Comfort' Push
MAD, Fern Siegel - Wednesday, August 2, 2023
The cross-platform campaign from MullenLowe U.S. focuses on how women feel abo ...
- Super-Caffeinated WWE Wrestlers Go Wild For Launch Of C4 Energy Drinks
Marketing Daily, Les Luchter - Wednesday, August 2, 2023
"See what happens" when you "bring "the most absurd talent to t ...
- Pharma Creative 101: Cut The Jargon, Cue The Patient Story
Pharma & Health Insider, Les Luchter - Thursday, August 3, 2023
Marketers at the Pharma & Health Insider Summit discuss what makes ...
- Billie Introduces The Game Young Women Can Never Win
Marketing Daily, Sarah Mahoney - Tuesday, August 1, 2023
With "No Worries If Not," the D2C razor brand launches a boa ...
- D2C Marketer Hims Enters Heart Health With Combo ED/Statin Pill
Marketing Daily, Les Luchter - Monday, July 31, 2023
Hims & Hers plans to "heavily invest and expand" in the cardiovascul ...
- With New Marketing VP, August Shifts To Brand Awareness
D2C Insider, Sarah Mahoney - Monday, July 31, 2023
The edgy company is bringing its Gen Z mission -- fighting peri ...
- What WHO's Aspartame Classification Means For Bev Industry
Marketing Daily, Danielle Oster - Friday, July 28, 2023
Beverage companies responded to the World Health Organization's classifying the artificial sweeten ...
- P&G Mulls Upping Retail Media Spend
Marketing Daily - Top of the News, Les Luchter - Friday, July 28, 2023
"I generally believe the majority of brand choice is made in ...
- F.Y. Eye, LinkNYC Bring Critical Messages To The Streets
MAD, Fern Siegel - Thursday, July 27, 2023
PSAs are shared on 1,800 digital screens across the five boroughs ...
- Dollops Of Polyps? Terry Crews Joins Ryan Reynolds For Colon Show-And-Tell
Marketing Daily, Les Luchter - Wednesday, July 26, 2023
Celebrity-endorsed colonoscopies are back in the spotlight, raising awareness for the life-savi ...
- That Friendly Corner Druggist: Disappearing, But Still Sought-After
Pharma & Health Insider, Les Luchter - Thursday, July 27, 2023
According to a J.D. Power study, personalized service drives customer satisfaction wi ...
- USIM, BAM Connection Selected For Zegerid OTC Assignments
MAD, Steve McClellan - Tuesday, July 25, 2023
The brand was sold by Bayer last year to a startup O ...
- Thorne Healthtech Partners With Basketball Hall-Of Famer For Global Ads
Marketing Daily, Les Luchter - Tuesday, July 25, 2023
Dwyane Wade, the former Miami Heat legend, co-stars in "Build to Las ...
- AbelsonTaylor Group Oversees Agency, 3 Health-Care Businesses
MAD, Fern Siegel - Friday, July 21, 2023
The Chicago-based company has increased its offerings in engagement strategy and artifici ...
- Arthritis Foundation Takes A {Journey}
Marketing Daily, Les Luchter - Sunday, July 23, 2023
Marking its 75th anniversary, the awareness campaign called "We {Journey} Together" result ...
- Healthcare Summit Set For Kyiv This Fall
Marketing Daily, Les Luchter - Sunday, July 23, 2023
The International Healthcare Summit will feature discussions on "medical innovation, education, a ...
- Kenvue Comes Out Swinging And Alone -- Though Still Tied To J&J
Marketing Daily - Top of the News, Les Luchter - Thursday, July 20, 2023
CEO Thibaut Mongon touted the newly spun-off Kenvue as "the largest pure-pl ...