- Creative Must Improve To Secure Cross-Screen Engagement
MediaDailyNews, David Goetzl - Tuesday, December 27, 2011
When it comes to running integrated campaigns across multiple screens, some sal ...
- Burnett, ATV8 Integrate TV WIth Social Platforms
MediaDailyNews, Wayne Friedman - Tuesday, December 13, 2011
TV producer Mark Burnett Productions has struck a deal with digital technolo ...
- Social Networking Left Without Strategy
Marketing Daily, Aaron Baar - Friday, December 9, 2011
One of the main obstacles for companies to fully integrate social med ...
- Former MEDIA Editor Herman Joins Zimmerman
MediaDailyNews, Joe Mandese - Thursday, December 8, 2011
Adam Herman, a long-time agency media executive and former member of t ...