- Unilever Warns Against Using Tech For The Sake Of It
Around the Net In MAD London, Sean Hargrave - Monday, December 7, 2015
Unilever has been working closely with startups and agencies to bridge t ...
- How Will Huffington Post Compete In 'Post Social' Mobile Era?
Around the Net In MAD London, Sean Hargrave - Monday, December 7, 2015
Jared Grusd, the 40-year-old new chief executive poached from Spotify four mont ...
- #JeSuisParis Is Twitter's Most Used Hashtag Of The Year
Around the Net In MAD London, Sean Hargrave - Monday, December 7, 2015
The hashtag #JeSuisParis, used to show solidarity with the French capital, mark ...
- KitKat Launches 30-Second White-Screen TV Spot Of 'Absolutely Nothing'
Around the Net In MAD London, Sean Hargrave - Monday, December 7, 2015
Featuring "absolutely nothing," the ad -- which debuts on TV this weeke ...
- Forget The Hearts - Here's Why Burberry Has Won Our Minds This Christmas
London Blog, Sean Hargrave - Monday, December 7, 2015
Emotional storytelling is memorable, but here's why one neuroscientist reckons Burberry ...
- British Airways Expands Apple Watch Support
Around the Net in IoT, Chuck Martin - Thursday, December 3, 2015
The next time you travel through Heathrow Airport, you can expect ...
- Spotify Reviews Media Agency
Around the Net In MAD London, Sean Hargrave - Friday, December 4, 2015
The UK account was previously held by Starcom MediaVest Group but t ...
- New Global SVP Of Marketing For Unilever
Around the Net In MAD London, Sean Hargrave - Friday, December 4, 2015
Unilever has appointed Aline Santos as its new SVP of global marketi ...
- London Car Pool Launch Should Spell End Of Car Ownership, Uber Boss Claims
Around the Net In MAD London, Sean Hargrave - Friday, December 4, 2015
The hi-tech taxi firm Uber has claimed that no one should "bothe ...
- Renault Launches VR Racing Car Lap Campaign
Around the Net In MAD London, Sean Hargrave - Friday, December 4, 2015
Renault says it will soon be able to offer consumers the abili ...
- Facebook 'Aggressive' Atlas Rollout Plans Continue
Around the Net In MAD London, Sean Hargrave - Friday, December 4, 2015
A little over a year since it relaunched Atlas, Facebook is pushi ...
- Broadcasters Face Bigger Fines From Ofcom
Around the Net In MAD London, Sean Hargrave - Friday, December 4, 2015
Larger broadcasters and communications companies face bigger fines under new rules adopt ...
- Forget Personalisation - 'Remix Culture' Will Win Millennials, Says Tumblr
Around the Net In MAD London, Sean Hargrave - Friday, December 4, 2015
Personalisation has been the buzzword on many a marketer's lips over t ...
- What If The Operators Start Blocking Mobile Ads?
London Blog, Sean Hargrave - Friday, December 4, 2015
In-app mobile ad blocking could be the next prompt for publishers ...
- Lad Bible Goes Straight To The Top Of The App Charts
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
The success of The Lad Bible is testament to irreverent humour's gargantu ...
- TalkTalk And Unilever Sign Up To Vlogger Service
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
TalkTalk and Unilever are among the launch clients for a new ventu ...
- Heathrow Calls Ad Agency Review
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
Heathrow is seeking a creative agency ahead of an advertising push. Oystercatche ...
- Savills Seeks New Media Agency
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
The process is being run by Oystercatchers. There are four shops involve ...
- Lidl On Hunt For Social Agency
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
The review is being run by AAR. The incumbent is Cubaka. Starc ...
- Suzuki Signs Two Year GBP20m Ant & Dec Deal
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
In one of the biggest tv sponsorship deals outside of sport, A ...
- Lego Reveals Issue Of Remaining 'Authentic' When Dealing With Vloggers
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
Although Lego is "exploring" partnerships with vloggers, its VP of marketing a ...
- Can The Ad Industry Save Vloggers From Themselves?
London Blog, Sean Hargrave - Thursday, December 3, 2015
Vloggers can make heaps of cash endlessly promoting brands -- but unle ...
- Richard Desmond Lashes Out At Daily Mirror Rumours
Around the Net In MAD London, Sean Hargrave - Wednesday, December 2, 2015
Richard Desmond, the owner of the Express newspaper, has accused Simon Fo ...
- VW Tops Marketing's Top Ten Marketing Disasters Of 2015
Around the Net In MAD London, Sean Hargrave - Wednesday, December 2, 2015
When Volkswagen -- a brand built on reliability, trust and its environment ...
- Is There Still A Role For Marketing Procurement?
Around the Net In MAD London, Sean Hargrave - Wednesday, December 2, 2015
PepsiCo's decision to scrap its marketing procurement department has raised questions ov ...
- Sodastream Commissions Sugar Sculptures To Highlight Fizzy Drink Issue
Around the Net In MAD London, Sean Hargrave - Wednesday, December 2, 2015
Drinks brand Sodastream has launched an awareness campaign intended to highlight t ...
- Halfords Seeks To Reconnect With Cyclists Through 'For Life's Journeys' Campaign
Around the Net In MAD London, Sean Hargrave - Wednesday, December 2, 2015
Halfords' marketing activity will now run under the tagline 'For Life's Journeys ...
- Nikkei Eyes Global Digital Expansion For The Financial Times
Around the Net In MAD London, Sean Hargrave - Wednesday, December 2, 2015
The head of Nikkei has claimed the "Financial Times" is primed f ...
- UK Agencies Dominate The Gunn Report On Twentieth Century's Best Ads
Around the Net In MAD London, Sean Hargrave - Wednesday, December 2, 2015
Six of the ads in the top 20 are the product ...
- 'Der Spiegel' To Cut Staff And Charge For Some Content
Around the Net In MAD London, Sean Hargrave - Wednesday, December 2, 2015
The publisher of the influential German newsweekly "Der Spiegel" is to c ...