- Old Navy Goes Social With BuzzFeed
Marketing Daily, Karl Greenberg - Friday, December 7, 2012
Old Navy has gotten a lot of attention for its seasonal ...
- Where Are The Equality Seekers?
Marketing Daily, Nina Lentini - Friday, December 7, 2012
Top 10 DMAs in which adults say equality for all is extreme ...
- SkuLoop Purchased by Revionics
Around the Net In MAD LA, Tyler Loechner - Wednesday, December 5, 2012
Roseville-based Revionics, a software developer for the retail industry, has purchased SkuLoo ...
- CNN Launching Latino Programming on KBEH-DT Channel 63
Around the Net In MAD LA, Tyler Loechner - Wednesday, December 5, 2012
According to the Los Angeles Times, CNN is planning to launch C ...
- A History of Billboard Art in LA
Around the Net In MAD LA, Tyler Loechner - Wednesday, December 5, 2012
Robert Landau's new book, "Rock 'N' Roll Billboard of the Sunset Strip ...
- SocialVibe and AnchorFree Partner
MAD LA, Tyler Loechner - Wednesday, December 5, 2012
Los Angeles online advertising company SocialVibe last week announced a partnership wi ...
- Burr Named EVP and West Coast Digital Leader
MAD LA, Tyler Loechner - Wednesday, December 5, 2012
Yesterday, Mark Burr was named EVP and West Coast digital leader f ...
- Kahn Media Named Petersen Automotive Museum AOR
MAD LA, Tyler Loechner - Wednesday, December 5, 2012
Los Angeles-based Kahn Media was this week named public relations AOR f ...
- NBA Players Slam Dunk Endorsement Scores
MAD LA, David Goetzl - Wednesday, December 5, 2012
By one metric, newly acquired Los Angeles Lakers point guard Steve Na ...
- Topshop, Bosworth Launch Digital Wonderland
Marketing Daily, Sarah Mahoney - Tuesday, December 4, 2012
The retailer's home page invites viewers to interact with the video, wi ...
- Champagne Emphasizes Location In National Campaign
Marketing Daily, Tanya Gazdik - Monday, December 3, 2012
The sparkling wine Champagne can only come from the region of Champagn ...
- Nothing Could Save Cirque's Iris
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 3, 2012
A spokesperson for Cirque du Soleil said that despite huge marketing, "nothi ...
- Heineken Makes Fashion Statement
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 3, 2012
Beer brand Heineken is partnering with Los Angeles-based retailer Union LA a ...
- Who Has A Valid Passport?
Marketing Daily, Nina Lentini - Monday, December 3, 2012
Top 10 DMAs in which residing adults have a valid passport. ...
- Mazda Drives 'Alternative To Premium' Position
Marketing Daily, Karl Greenberg - Thursday, November 29, 2012
Russell Wager, VP of marketing at the Irvine, Calif.-based Mazda North Americ ...
- Nielsen: When People Look At Toyota, They See Green
Marketing Daily, Karl Greenberg - Thursday, November 29, 2012
New Nielsen data says that consumers think Toyota's Prius vehicles, and t ...
- The Los Angeles Video Project
Around the Net In MAD LA, Tyler Loechner - Wednesday, November 28, 2012
A filmmaker contest called "On Location: The Los Angeles Video Project" cal ...
- Lord of the Rings Lawsuit Filed in LA
Around the Net In MAD LA, Tyler Loechner - Wednesday, November 28, 2012
The Tolkien family, heirs of the late J.R.R. Tolkien, is suing t ...
- Maker Studio Leads $40 Mil. Round
Around the Net In MAD LA, Tyler Loechner - Wednesday, November 28, 2012
Los Angeles-based start-up Maker Studios leads a "big round" of financing fr ...
- SocialVibe Powers Hurricane Sandy Relief Campaign
MAD LA, Tyler Loechner - Wednesday, November 28, 2012
SocialVibe announced last week that they are powering a web-based public servi ...
- ViSalus to Divvy Up $22 Mil.
MAD LA, Tyler Loechner - Wednesday, November 28, 2012
Los Angeles-based marketing company ViSalus last week announced that it will p ...
- MWM Lands Vizstar, Kimberly Parry
MAD LA, Tyler Loechner - Wednesday, November 28, 2012
Orange County-based Mega World Media was this week hired by Vizstar, ...
- Chrysler, Carhartt Create 'Imported From Detroit' Apparel
Marketing Daily, Karl Greenberg - Tuesday, November 27, 2012
Carhartt and the Chrysler brand have launched a new line of limit ...
- Nintendo Sells Big Thanksgiving Weekend
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, November 27, 2012
Nintendo sold more than 400,000 units of its new Wii U conso ...
- Who Are 'Spenders' Vs. 'Savers'?
Marketing Daily, Nina Lentini - Tuesday, November 27, 2012
Top 10 DMAs in which adults consider themselves “spenders” rather than “savers.&rdqu ...
- Who Relies On Magazines For Fashion?
Marketing Daily, Nina Lentini - Monday, November 26, 2012
Top 10 DMAs in which adults agree with the statement, "I re ...
- Jaguar Teases XFR-S
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, November 21, 2012
The new XFR-S is a jaguar among lambs at the L.A. Au ...
- Hite Wins HPA Award
MAD LA, Tyler Loechner - Wednesday, November 21, 2012
Santa Monica-based Margarita Mix’s Jimmy Hite, chief sound engineer, recently won t ...
- What Do Women Watch?
MAD LA, Tyler Loechner - Wednesday, November 21, 2012
Santa Monica-based Total Beauty Media Group asked the question, "What do wom ...
- DW+H and TrueCar: "Let's Talk Truth"
MAD LA, Tyler Loechner - Wednesday, November 21, 2012
DW+H, a Santa Monica advertising agency, this week relaunched the brand ...