Tag results for "online video"
- OTT, Pay TV Valued Differently By Video And Ad ExecsExecs say data-based audiences will grow in the return on ad investment. ...
- OTT Is More Than Just An AcronymThere is an entire industry springing up to support new content delivery ...
- Netflix Pours Cold Water On Reports That It Is Adding AdsNetflix is testing out a new placement for promos for some of ...
- OpenX Taps Parsons As Chief Product OfficerIn his new role, Parsons will guide product strategy in emerging areas ...
- ESPN 'Very Interested' In Expanding Ad Options On ESPN+ Streaming ServiceESPN President Jimmy Pitaro said ESPN+ and direct-to-consumer is one of four ...
- Vice Media Finds New Canadian TV Partner, Expands Video, BroadcastVice Media signed a licensing deal this week with Bell Media to ...
- Amazon Develops DVR, Competes With TiVoLooking to compete with TiVo and Sling TV DVR technology, Amazon is ...
- Xumo Expands Channel Lineup As Viewership Rises ThreefoldXumo has focused much of its efforts on the smart TV segment, ...
- Gracenote's New Mobile Product Adds User Behavior InfoNielsen's Gracenote is offering a new analytics product for more extensive viewership ...
- AT&T Completes AppNexus AcquisitionAppNexus is poised to become a pivotal part of the company's ad ...
- TV Ad Spend Appears To Boost Digital KPIs For Auto BrandsFor example, Toyota increased TV ad spend by 10%, and saw its ...
- Verizon To Offer YouTube TV In 5G Broadband RolloutVerizon will provide 5G residential internet service in four cities this year: ...
- Telaria Integrates Nielsen Digital Ad Ratings Into PlatformTelaria says that by incorporating DAR, the company hopes to "accelerate TV-like ...
- Streaming Video Tech Company Vidpresso Joins FacebookVidpresso was founded in 2012, and settled on a mission to turn ...
- Streaming Video Bundle Subscribers Are OTT 'Super Users'Households that bought into these new bundles (which include Sling TV) stream ...
- HQ Trivia Brings Interactive Game Show To Connected TVsThe company airs multiple live game shows every day, including a main ...
- Netflix CFO Wells To Step DownWells, who joined Netflix in 2004 when it was still exclusively in ...
- FuboTV Taps Two Execs To Lead Engagement, DesignErik Gerson, the new senior vice president of engagement, joins Fubo from ...
- SVOD Services To Climb Nearly 40% In 5 YearsTotal subscription video-on-demand is forecast to rise to 208 million in 2023 ...
- Streaming Video Services Pour Resources Into The Home ScreenFor companies founded with technology in mind, like Netflix, Amazon, and Hulu, ...
- BrightLine To Add Cuebiq Location Data For OTT Ad BuysSpecifically, the deal gives publishers and advertisers access to Cuebiq's Footfall attribution ...
- NBCUniversal Plans To Take A Different OTT Tack With WatchBackNBCUniversal is aiming to launch a new streaming service and app, called ...
- 'Jeopardy!' Joins Hulu In Streaming DealHulu will curate 60 episodes of the program, including events like the ...
- Roku Expanding Roku Channel To The WebThe move marks a significant expansion for The Roku Channel, which launched ...
- ComScore Inks Deal With Inscape For ACR DataThe data will be used for "ad effectiveness studies designed to help ...
- Viacom Expands Efforts To Produce Shows For Streaming ServicesMTV Studios was announced in June, using the network's intellectual property library ...
- Streaming Is Challenging Live TVLinear TV was still the live-event king during the FIFA World Cup, ...
- Today.com Redesigns, Shifts Focus To Video, EcommerceToday.com redesigned the online hubs for "Today," "Megyn Kelly Today" and "Kathie ...
- Half Of Marketers Lack CX Connections With MillennialsAbout 52% of marketers participating in a survey about serving an exceptional ...
- Is Disney Taking On Netflix? Think Road Trip With Plenty Of Stops, StartsWith Fox, Disney will now control about 50% of U.S. theatrical movie ...
