- Pandemic TV? Samsung Pitches Voracious Viewers With Outdoorsy Sets
Marketing Daily, P.J. Bednarski - Friday, March 5, 2021
The new 75-inch version of Terrace TV is designed for outdoor us ...
- Pinterest To Launch Its First Brand Campaign, Following This Week's Ad Summit
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 5, 2021
At Pinterest's first partner and advertiser summit this week, the company ma ...
- Netflix Intros TikTok-Like 'Fast Laughs' Mobile Feature
Digital News Daily, Karlene Lukovitz - Thursday, March 4, 2021
Netflix says the feature, which offers a stream of comedy clips fr ...
- Comcast 2020 Performance Data Shows Customers Generated 1 Trillion-Plus Internet Requests Daily
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 3, 2021
Comcast 2020 traffic patterns reveal a sharp surge in March and Apri ...
- Digital Media Content Isn't Just CTV
TV Watch, Wayne Friedman - Tuesday, March 2, 2021
Ease of media consumption seems to favor the "cooler" media: listening a ...
- TikTok Agrees To $92 Million Privacy Settlement
Digital News Daily, Wendy Davis - Friday, February 26, 2021
TikTok agreed to pay $92 million to settle claims that it violat ...
- Infiniti Partners With Hip Designers To Promote QX55
Marketing Daily, Tanya Gazdik - Tuesday, February 23, 2021
"We will be leaning into the QX55's head-turning style" and "championing individualit ...
- VidMob Raises $50 Million From Adobe, Shutterstock, Others
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 23, 2021
VidMob's business model this time around attracted an impressive group of investor ...
- Google Adds Privacy Labels To Gmail App
Around the Net in Email, Ray Schultz - Tuesday, February 23, 2021
Google has added Apple App Store privacy labels to its Gmail ap ...
- YouTube Releases List Of 2020 U.S. Bumper Ads Leaderboard -- Top 6-Second Ads
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 22, 2021
YouTube revealed its 2020 U.S. Bumper Ads Leaderboard Monday, featuring the t ...
- TikTok Violates EU Privacy And Consumer Protection Laws, Watchdog Says
Digital News Daily, Wendy Davis - Wednesday, February 17, 2021
Social video app TikTok violates the rights of European consumers, fails ...
- ByteDance Reportedly Calls Off Oracle, Walmart Deal
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 15, 2021
TikTok's parent company ByteDance reportedly shelved its deal with Oracle and Walma ...
- Intel Ads Take A Jab At Apple And Mac
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 12, 2021
In its latest anti-Apple ad campaign, Intel makes it clear it nee ...
- "Knives Out" Cuts Through Box Office Clutter with an Integrated Puzzle Sweepstakes
The MediaPost Cases, Lisa Singer - Friday, February 12, 2021
How does a new film attract the attention of moviegoers when it ...
- Biden Administration Asks Court To Pause Battle Over TikTok
Digital News Daily, Wendy Davis - Wednesday, February 10, 2021
The White House says in new court papers it's evaluating whether t ...
- Dr. Scholl's Awards U.S. Media To OMD
MAD, Steve McClellan - Wednesday, February 10, 2021
The company spent an estimated $55 million on measured media in 201 ...
- Mustang Mach-E Looks To Search To Inform Creative
Marketing Daily, Tanya Gazdik - Thursday, February 11, 2021
"We really want to put our best foot forward in the electr ...
- Google Ads Lead Forms Convert Consumers Without Clicking Through
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 10, 2021
Google Ads updated its lead generation form so it serves up wh ...
- YouTube Augments Search -- Why It Needs MRC Content-Level Accreditation
Inside Performance, Laurie Sullivan - Wednesday, February 10, 2021
More than 250 brands have reportedly stopped campaigns on YouTube and Goog ...
- Audi Enlists Stella McCartney, Janelle Monae, Tom Hardy
Marketing Daily, Tanya Gazdik - Tuesday, February 9, 2021
A 76-minute livestream world premiere of the Audi e-tron GT earlier tod ...
- Harris Poll Finds Americans Burning Out Of Digital Screens, Tuning Out Digital Ads
Research Intelligencer, Joe Mandese - Wednesday, February 10, 2021
Three-quarters of U.S. adults say they "tune out" digital ads because ...
- Chevrolet Continues Teasing Collaboration With Walt Disney For Bolt EUV
Marketing Daily, Tanya Gazdik - Monday, February 8, 2021
A 15-second teaser features the Haunted Mansion Hitchhiking Ghosts as they cat ...
- How Streaming's 'Platform Bouncers' Became The New Coupon Clippers
MediaDailyNews, Joe Mandese - Thursday, February 4, 2021
One of the unintended consequences of the explosion of subscription video streami ...
- CIMM Day 1: Essence Media Chief Calls For 'Wholesale' Measurement Change
MediaDailyNews, Joe Mandese - Thursday, February 4, 2021
"We have a fire under us that needs to be addressed," Essen ...
- Consumer Attention Spans Plummet, Now Lower Than...
Mobile Insider, Joe Mandese - Thursday, February 4, 2021
More than half of mobile users will leave a website that tak ...
- Kantar Raises Ad Measurement Standards With Google Data Integration
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 4, 2021
Kantar late Wednesday announced an integration with Google Ads Data Hub. T ...
- Former LiveRamp Exec Joins Captify As Global VP Of Product
Inside Performance, Laurie Sullivan - Monday, February 1, 2021
The strategic new hire by search intelligence company Captify comes as App ...
- Vimeo Launches Video Lead-Generation Tool For Use In Email Platforms
Inside Performance, Laurie Sullivan - Wednesday, January 27, 2021
The integration with launch partners HubSpot, Mailchimp, and Constant Contact, among other ...
- Netflix Grows Daily Streaming Usage By 16% In 2020
Television News Daily, Wayne Friedman - Tuesday, January 26, 2021
Streamers recorded strong overall double-digit percentage digital video gains in 2020. ...
- Rolls-Royce Continues 'Inspiring Greatness'
Marketing Daily, Tanya Gazdik - Saturday, January 23, 2021
The online video series shines a light on individuals at the pinnac ...