- Seattle Paper Plugs Gubernatorial Candidate, Not Just Editorially, But With Free Ads
Around the Net In Media, Joe Mandese - Wednesday, October 24, 2012
At a time when some media are raking in ad dollars fr ...
- Voters Burning Out From Political 'Air War,' Face Even Bigger Ad Salvo Heading Toward Election Day
Around the Net In Media, Joe Mandese - Wednesday, October 24, 2012
Consumers are burning out from the unprecedented deluge of campaign advertising ...
- Political Ad Tracker: Media Buys Taking Up To Three Times As Long During Election
MediaDailyNews, Sue Inkrot - Wednesday, October 24, 2012
With all of the debates leaving the nation and the candidates ful ...
- Clear Channel Outdoor Removes Voter Fraud Billboards
MediaDailyNews, Fern Siegel - Tuesday, October 23, 2012
Clear Channel Outdoor is taking down billboards that advocacy groups claim tri ...
- Survey: Obama Scores Higher As 'True Leader'
MediaDailyNews, Steve McClellan - Tuesday, October 23, 2012
A Havas Media survey shows that most voters do not believe th ...
- Gen Y Involved In Election, Key Ad Target
Online Media Daily, Gavin O'Malley - Tuesday, October 23, 2012
Along with gluing viewers to TVs and other media devices, the curre ...
- Real-Time With Mitt Romney, Challenger Beats Obama In RTB Market Share
Online Media Daily, Joe Mandese - Tuesday, October 23, 2012
If the U.S. presidential election were determined on the basis of t ...
- Spot Proves Clint Is A Romney 'Stake' Holder, After all
Red, White & Blog, Joe Mandese - Wednesday, October 24, 2012
So much for my theory that Clint Eastwood's empty chair-talking stunt duri ...
- Search Marketers Find Social Awareness In Gen Y
SearchBlog, Laurie Sullivan - Wednesday, October 24, 2012
Search marketers reaching out to consumers ages 18 to 34 may wa ...
- Political Season's Hard-To-Get Demographic: Low-Information Viewers
TV Watch, Wayne Friedman - Wednesday, October 24, 2012
Current political voter query: "What do you think of Sequestration?" Scratching-head vot ...
- Why Campaigns Still Rely On TV
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 23, 2012
Contributor Michael Wolff writes that the big question with the election ...
- Connecticut GOP Candidate Miffs Party By Touting Obama Supporters In Ads
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
In one of the most surprising, and controversial, appeals of a poltic ...
- Cookie-Targeting Political Ad Firm Claims Online Sales Pitch Was Inadvertent
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
Given their need to hyper-target voters with specific appeals, political candidates n ...
- Facebook Won't Like This Study, Finds Political Ads Don't Work On It
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
Voters exposed to political ads on Facebook weren't any more likely th ...
- DC Stations Alternating Current Affairs, Trim Regular Programming To Add Political Spots
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
Confonted with a bounty of political advertising demand -- more than th ...
- Obama Dominates Twitter With 'Horses And Bayonets'
Around the Net In Media, Joe Mandese - Tuesday, October 23, 2012
After "obsessively" watching the Presidential TV debates and tracking reactions to th ...
- TiVo: Battleship = Viewership, Obama Moments Dominate Debate
Red, White & Blog, Joe Mandese - Tuesday, October 23, 2012
Barack Obama won the battle -- literally -- for TV viewers duri ...
- What Obama-Romney Debates, Search Ads Have In Common
SearchBlog, Laurie Sullivan - Tuesday, October 23, 2012
Think of search ads this holiday season the same way you wou ...
- Hail To The Tube
Video Insider, Karen Herman - Tuesday, October 23, 2012
Today we're used to seeing American presidents on television. We're not surpris ...
- Abortion-Themed Poltical Ads Proliferate In October
Around the Net In Media, Joe Mandese - Monday, October 22, 2012
Ads focusing on abortion, contraception, and Planned Parenthood have soared in t ...
- Buckeye State Rakes In Political Bucks
Around the Net In Media, Joe Mandese - Monday, October 22, 2012
Ohio's major media markets may be also-rans in most national marketing campaign ...
- The Most Important Medium In Presidential Race: Knocking On Doors
Around the Net In Media, Joe Mandese - Monday, October 22, 2012
For all the millions of dollars spent on TV, digital and oth ...
- Record Political Ad Spend Making Media Owners 'Giddy'
Around the Net In Media, Joe Mandese - Monday, October 22, 2012
The political media may be scrutinizing the record $4 billion in campai ...
- Romney Backers Hijack Social Ads From Keyword 'Obama'
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 22, 2012
Competitors buying brand names are often seen as keyword squatting, even wh ...
- The Truth About Our Next President
Garfield at Large, Bob Garfield - Monday, October 22, 2012
Because of the near absolute freedom of political speech, politicians are fr ...
- Nike Links New Shoe To Obama's Ride
Marketing Daily, Sarah Mahoney - Friday, October 19, 2012
It's about time. The holiday edition of the Nike Air Force ...
- Democrats Beat Republicans As Social Media Political Advocates
Online Media Daily, Gavin O'Malley - Friday, October 19, 2012
In the realm of social media, do liberal Democrats make better bra ...
- Political Advertisers Embrace RTB, Category Soars During Q3
Red, White & Blog, Joe Mandese - Monday, October 22, 2012
Given the dynamic real-time nature of political campaigns heading into their fin ...
- Halloween Trending Data Highlights Need To Optimize Content For Local, National
SearchBlog, Laurie Sullivan - Monday, October 22, 2012
It has become increasingly clear as Halloween and the holidays approach th ...
- Stations, Country Can Benefit From Electoral College Banishment
TVBlog, David Goetzl - Monday, October 22, 2012
The country failed to eliminate the farce that is the Electoral Colle ...