- Analysis Finds Most Campaign Ads Undifferentiated
Around the Net In Media, Joe Mandese - Friday, October 19, 2012
Of the 6,600 political advertising spots that have aired in the U. ...
- Study: Spanish-Language Political Ads Fail To Pace Hispanic Voter Registration
Around the Net In Media, Joe Mandese - Friday, October 19, 2012
The amount of Spanish-language political TV ads in the 10 largest Hispan ...
- Lincoln Financial Encourages Retirement Savings
Marketing Daily, Tanya Gazdik - Friday, October 19, 2012
Lincoln Financial Group is encouraging Americans to save for their retirement throu ...
- Political Ad Tracker: Online Spend Taps Data for Efficient Campaigns
MediaDailyNews, Marge Pistulka - Friday, October 19, 2012
In previous Political Ad Trackers, we have analyzed why the Super PAC-fuel ...
- Obama vs. Romney: Winning The Hearts And Email Addresses Of America
Online Media Daily, Casey Swanton - Friday, October 19, 2012
A site user visits a landing page, enters an email address, a ...
- Using Tonnage To Raise Votes
Online Media Daily, George Simpson - Friday, October 19, 2012
One of the benefits of living in Connecticut, a state with ...
- What If The Media Rating Council Oversaw Presidential Elections
Red, White & Blog, Rob Frydlewicz - Friday, October 19, 2012
I'm agitated by the upcoming presidential election. Not because I'm worried abo ...
- They May Not Have A Vote, But They Have Political Power
Engage:Teens, Melanie Shreffler - Thursday, October 18, 2012
There's a big presidential election just around the corner (in case y ...
- NADA Taps Westcott As Chairman
Marketing Daily, Karl Greenberg - Wednesday, October 17, 2012
The National Automobile Dealers Association has elected David W. Westcott as chairm ...
- Selling History, Humor And Cartoons
Marketing: Entertainment, Alison Hill - Thursday, October 18, 2012
How do you market a book that combines serious history, irreverent humo ...
- States Reap Big Bucks In Tight Political Races
MediaDailyNews, David Goetzl - Wednesday, October 17, 2012
With Virginia's electoral votes crucial in the presidential election, the Washington mark ...
- Media General Wins Big With Political Ads
MediaDailyNews, Wayne Friedman - Wednesday, October 17, 2012
Soaring political advertising sparked another strong showing for Media General. Third-quarter 20 ...
- Voters: TV Key To Political Choices
MediaDailyNews, Steve McClellan - Wednesday, October 17, 2012
Television remains the top source for political election coverage for consumers a ...
- Second Presidential Debate Attracts Nearly 14 Mil NBC Viewers, 65 Mil Overall
MediaDailyNews, Wayne Friedman - Wednesday, October 17, 2012
TV viewers for the second presidential debate virtually grew for all participati ...
- Binders - Or, Stop Me Before I Meme Again
Social Media Insider, Catharine P. Taylor - Thursday, October 18, 2012
Before I begin, forgive me for often being more into social mem ...
- It's Your Duty: Get Out The Vote And Eat Hot Pockets
Video Critique, Larry Dobrow - Thursday, October 18, 2012
I have a theory that's kinda sorta gonna blow your mind, peopl ...
- Second Debate: Coverage By CNN, MSNBC Most Discussed On Social Networks
Around the Net In Media, Phyllis Fine - Wednesday, October 17, 2012
CNN and MSNBC (in that order) were the most-discussed networks on soci ...
- Online News Video Service Sees Election Year Uptick
VidBlog, Daisy Whitney - Wednesday, October 17, 2012
If you're watching a clip of last night's presidential debate online toda ...
- Pizza Hut Won't Do Debate Stunt
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 16, 2012
Following a media backlash, Pizza Hut has retracted a marketing campaign a ...
- A Swing And A 'Miss'
MarketingTools: CRM, Kathleen Stockham - Tuesday, October 16, 2012
We are in the thick of election season, just days from electi ...
- Lehrer's Debate Trouble Good For The Country
TVBlog, David Goetzl - Tuesday, October 16, 2012
Almost immediately after the first presidential debate, moderator Jim Lehrer began ...
- Networks' Social Interactions Rose With VP Debate
MediaDailyNews, Wayne Friedman - Friday, October 12, 2012
The biggest social media interactions on Thursday night were dominated by t ...
- Brand Biden And His Cantankerous Charms
Around the Net In Brand Marketing, Karl Greenberg - Friday, October 12, 2012
Love him, hate him, or maybe chuckle at him all you wan ...
- 2012 Political Ad Spend To Hit $2.7 Bil
MediaDailyNews, Wayne Friedman - Thursday, October 11, 2012
Interpublic's Magna Global unit says there has been a nearly 30% sur ...
- GM Moves Ferguson From Beltway To Caddie
Marketing Daily, Karl Greenberg - Tuesday, October 9, 2012
General Motors has tapped its Washington, D.C. policy guy to oversee Cadilla ...
- Voters Turn To Phones In Election Season
Online Media Daily, Mark Walsh - Tuesday, October 9, 2012
As the presidential race enters its final few weeks, a new surv ...
- To Succeed, Set Expectations Low
Online Spin, Max Kalehoff - Tuesday, October 9, 2012
I watched the first 2012 presidential debate between President Barack Obama a ...
- Obama Beats Romney In Cookie Baking Contest
Around the Net In Media, Phyllis Fine - Monday, October 8, 2012
It's a tight political race this year in women's/celebrity mags' coverage ...
- JetBlue Lets You Escape The U.S., Post-election
Marketing Daily, Karl Greenberg - Sunday, October 7, 2012
JetBlue Airways is going to give over 1,000 voters that opportunity. Call ...
- Election 2012: Obama Outspends Romney On TV Front
MediaDailyNews, Wayne Friedman - Friday, October 5, 2012
Though earlier media estimates had presidential challenger Mitt Romney ahead of Preside ...