- Starbucks Ditches The Bugs
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 20, 2012
Vegan consumers have protested Starbucks' use of cochineal, the red substance fr ...
- Marketers Pile On Olympics 100-Day Countdown
Marketing Daily, Sarah Mahoney - Wednesday, April 18, 2012
With just 100 days left until the Summer Olympics in London, markete ...
- Smoothie King: Write Us A Jingle
Marketing Daily, Karlene Lukovitz - Wednesday, April 18, 2012
The campaign, from Smoothie King agency Saeger Media Group, includes Facebook ad ...
- Starbucks Lets Rewards Members Direct Its Donations
Marketing Daily, Karlene Lukovitz - Friday, April 13, 2012
Starbucks has introduced a program that enables My Starbucks Rewards members ...
- Chipotle, Creative Artists Win GRANDY For Video
Marketing Daily, Karlene Lukovitz - Friday, April 13, 2012
Chipotle Mexican Grill and CAA Marketing have won the 2012 GRANDY Awar ...
- Appeal of QSRs' Kids' Meals Declining
Marketing Daily, Karlene Lukovitz - Friday, April 13, 2012
Visits to fast-food restaurants in which kids' meals were purchased fell ...
- Doritos Locos Boost Taco Bell's Buzz
Marketing Daily, Karlene Lukovitz - Friday, April 13, 2012
Taco Bell's new Doritos Locos menu item appears to be driving ...
- Restaurants Feast On Tax Day
Marketing Daily - Top of the News, Thom Forbes - Monday, April 16, 2012
"Partisan emotions are running high this election year, but one thing unit ...
- Pizza Sales Are Piping Hot
Around the Net In Brand Marketing, Nina Lentini - Thursday, April 12, 2012
Research group Technomic reports that 41% of consumers say they eat piz ...
- Denny's Builds On Success Of Gen Y-Targeted Videos
Marketing Daily, Karlene Lukovitz - Wednesday, April 11, 2012
Naturally, viewers of the Denny's videos are given tools to readily sha ...
- Denny's Gets Edgy To Reach Younger Diners
Around the Net In Brand Marketing, Nina Lentini - Wednesday, April 11, 2012
Scripted videos three to four minutes long are released on CollegeHumor.com a ...
- C-Store Campaign Spotlights Fresh Food Offerings
Around the Net In Brand Marketing, Nina Lentini - Wednesday, April 11, 2012
The latest ad campaign fro Sheetz, a regional, 400-unit convenience-store chain headquarter ...
- Ruby Tuesday Buys Miami Chain, Plans Expansion
Around the Net In Brand Marketing, Nina Lentini - Wednesday, April 11, 2012
Lime Fresh Mexican Grill will be gobbled up today in a $ ...
- Campaign Seeks To Take McDonald's Out Of Hospitals
Around the Net In Brand Marketing, Nina Lentini - Wednesday, April 11, 2012
The consumer-advocacy group Corporate Accountability International is urging the 27 U.S. hospita ...
- Entertainment Foodservice Sales On the Rebound
Marketing Daily, Karlene Lukovitz - Monday, April 9, 2012
Foodservice sales at U.S. sports and entertainment venues dropped 4% in 200 ...
- Burger King's Real Problems
Around the Net In Brand Marketing, Karl Greenberg - Friday, April 6, 2012
Burger King can't get arrested. Forbes contributor David Vinjamuri writes that t ...
- Court Dismisses Happy Meals Suit Against McD's
Marketing Daily, Karlene Lukovitz - Thursday, April 5, 2012
A San Francisco judge has dismissed a proposed class-action lawsuit aimed ...
- Burger King, Going Public, Has It McDonald's Way
Marketing Daily - Top of the News, Thom Forbes - Wednesday, April 4, 2012
The clever lede on Candice Choi's AP story was oft repeated ...
- Burger King Rolls Out Menu Expansion
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 3, 2012
Burger King Brands Inc. is rolling out the broadest expansion of fo ...
- Carl's/Hardee's Ad With Kate Upton Proves A Bonanza
Marketing Daily, Karlene Lukovitz - Monday, April 2, 2012
Shooting for a campaign featuring model Kate Upton finished just two wee ...
- India Goes After U.S. Junk Food
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 2, 2012
Major U.S. junk food brands are the focus of a truth ...