- Apple's Software Upgrade Is Bigger News Than New Handset
Around the Net In Brand Marketing, Thom Forbes - Friday, June 19, 2009
The most important technology event of the year, writes Brian Caulfield, probab ...
- JetBlue Uses Carspaze Tech For Shopping Mall Ads
Marketing Daily, - Thursday, June 18, 2009
JetBlue is using Carspaze technology to create installations in Virginia and L ...
- Eddie Bauer's Still Up There
Marketing Daily, Robert Passikoff - Friday, June 19, 2009
Whoever ends up buying the brand is pretty sure to end ...
- Staples, Do Something Launch Back-To-School Event
Marketing Daily, Sarah Mahoney - Thursday, June 18, 2009
"The Facebook application is our way to get the word out ...
- Jimmy Choo Designing Affordable Line For H&M
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 18, 2009
Hennes & Mauritz, the world's third-largest fashion retailer, will make the dre ...
- Kmart, BK, Mars Partner With 'Transformers' And Each Other
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 18, 2009
...
- Abercrombie & Fitch Gives Up On Ruehl Concept
Marketing Daily, - Wednesday, June 17, 2009
Troubled Abercrombie & Fitch says it is pulling the plug on i ...
- Borders Organizes 'Trivia Smackdown' For Kids
Marketing Daily, - Wednesday, June 17, 2009
Borders and its Waldenbooks unit are sponsoring a chainwide trivia contest Ju ...
- New Balance Plays Up 'Made in the USA'
Marketing Daily, Tanya Gazdik - Wednesday, June 17, 2009
The campaign includes print, radio and online advertising. Dedicated in-store materials ...
- NPD Finds Repair Shops Gain, In Short Term
Marketing Daily, Karl Greenberg - Wednesday, June 17, 2009
NPD says the top five parts growth categories in the first quart ...
- Best Buy To Wal-Mart: Our Associates Know More Than Yours
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 17, 2009
Best Buy may have cut advertising expenses as same-store sales and profi ...
- Families Buying More Organic Products: OTA
Marketing Daily, - Tuesday, June 16, 2009
Nearly three-quarters (73%) of U.S. families buy organic products at least occasional ...
- Best Buy Sales, Profits, Advertising Down
Marketing Daily, Sarah Mahoney - Tuesday, June 16, 2009
The company has said that "connected digital solutions" are a key pa ...
- Vans Keeps Relevant By Capturing Cool
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 16, 2009
The black-and-white checkered Vans that Sean Penn wore in "Fast Times ...
- How Not To Treat Your Loyal Customers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 16, 2009
Coldwater Creek seemed to have a pretty good idea, Patty Odell report ...
- Wrangler Launches Men's Footwear Line Exclusively At Kmart
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 16, 2009
...
- Filene's Rescued By Syms
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 16, 2009
...
- Macy's Expands In California
Marketing Daily, - Monday, June 15, 2009
Macy's says it plans to open two new Macy's stores California th ...
- Safeway Launches 'Buy Local' Initiative
Marketing Daily, Sarah Mahoney - Monday, June 15, 2009
Safeway is betting that with gas prices rising, consumers will appreciate supporti ...
- Hallmark Extends Its Brand Name Through Media, Retail Ventures
Around the Net In Brand Marketing, Thom Forbes - Monday, June 15, 2009
Hallmark, which will celebrate its 100th anniversary in 2010, is keeping ...
- Suit Charges CVS Caremark Used Doc Access To Pitch Zyprexa
Around the Net In Brand Marketing, Thom Forbes - Monday, June 15, 2009
...
- Lowe's And Skil Put Dad In The Birdhouse
Marketing Daily, - Friday, June 12, 2009
Lowe's and Skil are sponsoring a Father's Day "Building Memories" contest. Famili ...
- Sears Looks For Air Band
Marketing Daily, - Friday, June 12, 2009
Sears is teaming up with actress Selena Gomez to find "America's Ne ...
- Avon To Debut Reese Witherspoon Fragrance
Marketing Daily, Sarah Mahoney - Friday, June 12, 2009
The launch comes at an important time, with sales of beauty produc ...
- Drugstores Hope To Lure High-End Cosmetics Shoppers
Around the Net In Brand Marketing, Thom Forbes - Friday, June 12, 2009
Dovetailing nicely with P&G's new emphasis, CVS and Walgreens, the nation's large ...
- Deep River Snacks Has A Message For Wal-Mart
Around the Net In Brand Marketing, Thom Forbes - Friday, June 12, 2009
When Wal-Mart wanted to carry Deep River Snacks, a line of ...
- Walmart, Gap, Barnes & Noble Tops In Corporate Image
Marketing Daily, Sarah Mahoney - Thursday, June 11, 2009
"Discount retailers are holding up pretty well, and that's logical and expected ...
- Now In An Indian Grocer Near You: The King Of Mangoes
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 11, 2009
Will the Indian mango be the next pomegranate, rising from relative obscuri ...
- CVS, Longs Customers Get $2 Coupons For Finding Expired Items
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 11, 2009
It's part of a settlement reached with the California attorney general Jer ...
- Gap To Remodel Old Navy; Partners With McCartney
Marketing Daily, - Wednesday, June 10, 2009
Gap Inc. says it will give Old Navy a new look, ...