- Negative Keyword Strategy Tips
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 16, 2011
Bethany Bey explains six tips to make negative keyword strategies stronger ...
- How To Find And Analyze SEO Keyword Metrics
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 16, 2011
Data drives traffic from engines to Web sites. But it's one thi ...
- Will Yahoo End Up In Pieces Or Be Put Back Together?
Online Media Daily, Laurie Sullivan - Thursday, September 15, 2011
As turmoil swirls around Yahoo a series of investors have made inquiri ...
- For Marketers, Social Isn't Quite The New Search
Performance Marketing Insider, Ryan DeShazer - Friday, September 16, 2011
My friend and colleague Scott Gillum recently wrote a piece arguing th ...
- Should Search Marketers Connect Campaigns To Online Video?
SearchBlog, Laurie Sullivan - Friday, September 16, 2011
Free online video content continues to gain attention from consumers. Most wa ...
- What B2B Execs Say About SEO
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 15, 2011
Derek Edmond pulls together 10 concepts to align SEO with business-to-business marketin ...
- IgnitionOne Moves Into Paris
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 15, 2011
For search marketing platform companies, global expansion will increase during the remaind ...
- Analyzing Google+ And +1
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 15, 2011
Chris Bell analyzes Google's foray into social. He believes Google's +1 butt ...
- What Led To Yahoo's Display Ad Decline
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 15, 2011
Yahoo's search engine marketing biz might have been handed to Microsoft ...
- AOL, Yahoo, Microsoft Suggest Novel Ad Remnant Deal
Online Media Daily, Gavin O'Malley - Wednesday, September 14, 2011
Bold alliance or shortsighted, quick fix -- analysts on Wednesday couldn't deci ...
- Shoppers Via Twitter Spend More, Online Behavior Impacts Retail
Online Media Daily, Laurie Sullivan - Wednesday, September 14, 2011
Shoppers who land on retail sites through Facebook or Twitter are le ...
- Is it Time To Relabel 'Search' Marketing?
Performance Marketing Insider, Gord Hotchkiss - Thursday, September 15, 2011
Last week, I asked the question, "Is the word 'search' the rig ...
- How Personalized Search Continues To Challenge Marketers, Consumers
SearchBlog, Laurie Sullivan - Thursday, September 15, 2011
Intent matters. Search marketing execs insist that's the key to successful campaign ...
- Google's 'Acceptable' AdSense Guidelines
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 14, 2011
Google has clarified some AdWords guidelines on "acceptable" practices, so Geordie tak ...
- Twitter Introduces Web Analytics
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 14, 2011
Twitter introduced Web analytics Tuesday to help advertisers measure the amount ...
- Google Speaks Out On Piracy
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 14, 2011
Google removes millions of links to pages that infringe on copyright issu ...
- Bing Spins 'Gossip Girl' Promo
MediaDailyNews, David Goetzl - Tuesday, September 13, 2011
As it launches its new season this week, CW has sold acce ...
- Are You Paying a Search Navigation Tax? Here's How To Stop It
Online Media Daily, Paul Cook - Wednesday, September 14, 2011
When it comes to digital media, many brands are paying the equivale ...
- Google Launches Flight Search
Online Media Daily, Laurie Sullivan - Tuesday, September 13, 2011
Google peeled off the wraps from its airline flight search product bo ...
- Tubifi Unveils DIY Video Ad Creation Tools
Online Media Daily, Laurie Sullivan - Wednesday, September 14, 2011
Tubifi will launch a series of online video creation tools that all ...
- Why the Share Graph May Be More Important To Search than the Social Graph
Performance Marketing Insider, Rob Garner - Wednesday, September 14, 2011
At SES San Francisco in the summer of 2010, I was ...
- Web Grepper Lets Marketers Search, Grab Hidden Data
SearchBlog, Laurie Sullivan - Wednesday, September 14, 2011
The Web is filled with interesting data, but for most it's n ...
- Bing Teams Up With CW To Promote Fall Shows
Around the Net In Media, Phyllis Fine - Tuesday, September 13, 2011
Bing will help CW launch its fall season in a cross-promotional effo ...
- Change Coming To U.K. Piracy Laws For Search Engines
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 13, 2011
A communications bill being considered by lawmakers in the U.K. could ma ...
- CW Brings Bing To TV
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 13, 2011
In a move that demonstrates the importance of collaboration between TV a ...
- How Anchor Text Generates Link Signals
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 13, 2011
Webmasters might consider giving up link-building as Google continues to change ranki ...
- Mobile Shift In Consumer Search Behavior
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 13, 2011
Chris Copeland points to mobile data from Google to compare with ...
- Google Taps Goodby's Spanier As First Director Of Media
Online Media Daily, Joe Mandese - Tuesday, September 13, 2011
Joshua Spanier, who as director of communications strategy at Goodby, Silverstein &am ...
- Social Media Surpasses Search, Facebook Leads
Online Media Daily, Laurie Sullivan - Monday, September 12, 2011
Social media accounts for one out of every four minutes that U. ...
- [x+1] + Reach & Frequency: Unveils System For Capping Ad Exposure
Online Media Daily, Laurie Sullivan - Tuesday, September 13, 2011
The number of times a consumer sees an ad before making ...