- Yahoo Names Savitt as New CMO
Raw, Mark Walsh - Monday, August 27, 2012
Yahoo on Monday announced hiring veteran marketing executive Kathy Savitt as i ...
- Yahoo Kicks Off Fantasy Football 2012
Raw, Mark Walsh - Wednesday, August 22, 2012
Yahoo
unveiled the 2012 version of its fantasy football game Wednesd ...
- Ex-Yahoo Exec Grabowski Named Nanigans COO
Raw, Mark Walsh - Tuesday, August 21, 2012
Former Yahoo executive Marc Grabowski has joined social media marketing firm Naniga ...
- Mayer Looking to Recruit Twitter Exec
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Friday, August 10, 2012
Just because Marissa Mayer has products on the brain, doesn’t mean s ...
- Yahoo's Olympics Coverage Draws 2B Page Views
Online Media Daily, Mark Walsh - Thursday, August 9, 2012
Yahoo has struck gold again at the Olympics. The Web giant sa ...
- Mayer Puts Yahoo Products First
Around the Net In Online Marketing, Gavin O'Malley - Thursday, August 9, 2012
As was widely expected, Marissa Mayer plans to put products first duri ...
- Yahoo's Olympics Coverage Draws 2B Page Views
Raw, Mark Walsh - Thursday, August 9, 2012
Yahoo has struck gold again at the Olympics. The Web giant sa ...
- African-American Demos Express Ethnic Identity Differently
Online Media Daily, Gavin O'Malley - Monday, August 6, 2012
When marketing to African-Americans, is it becoming less important to emphasize ethn ...
- Yahoo Loses Another Ad Exec
Around the Net In Online Marketing, Gavin O'Malley - Monday, August 6, 2012
Another day, another Yahoo exec is heading for the door following Maris ...
- Foursquare Hires Yahoo Sales Veteran
Raw, Mark Walsh - Monday, August 6, 2012
To help ramp up efforts to monetize its location-based service, Foursquare h ...
- Additional Execs Exit Yahoo
Around the Net In Online Marketing, Gavin O'Malley - Friday, August 3, 2012
Following Ross Levinsohn’s lead, other top-level executives are ready to put Yah ...