Television News Daily
Friday, July 21, 2017
  • Ad Market Sees Uptick, Digital Rises 11%

    The U.S. advertising market grew 3.8% in the second quarter of this year -- largely due to an 11% gain in digital media. National ... Read the whole story

  • Nielsen To Include VOD Ratings In Key Media Planning Tool

    Nielsen wants to make it easier for media buyers looking to buy video-on-demand advertising with its Media Impact, a new tool that can estimate ... Read the whole story

  • Screenvision To Be Included In Strata Local Media Systems

    In-theater ads in Screenvision's pre-show, called "Front + Center," will be included in more than 1,200 agency systems that use Strata. Read the whole story

  • Is A TV/Retail Company Merger Viable?

    Some believe the next big TV innovation might actually be Amazon -- especially when it comes to grabbing more digital and TV advertising revenue. Read the whole story

  • Those Lazy, Hazy, Crazy Days Of Summer

    When people look back and romanticize the summers of their youth, they usually rhapsodize about swimming holes, the beach, boardwalks or picnics - but ... Read the whole story