Current TV revamps its lineup, starting with Keith Olbermann. But while Olbermann may bring loyal viewers from MSNBC and offer a face to stop channel surfers, Current still has another … Read the whole story
Sinclair's broadcast revenues climbed 23.5% to $189.9 million, with net income moved into the black -- $33.0 million -- chiefly from strong political sales. … Read the whole story
Looking to put a recognizable news face on its growing news network, Current TV has landed a big name -- former MSNBC mainstay Keith … Read the whole story
Belo Corp made double-digit percentage advertising gains in the fourth quarter of 2010 -- 20% -- thanks to political ads. However, political commercials crowded … Read the whole story
The Media Kitchen, the media services division of MDC Partners, is betting that 12 digital media companies are poised to transform advertising and marketing … Read the whole story
Rosie Pisani has been named senior vice president of marketing for WE tv and Wedding Central. Read the whole story
"The center of the world isn't the PC [anymore], it's the user," Page Murray, vice president of integrated marketing for HP's Personal Systems Group, … Read the whole story
Sean McManus is now dropping his news role at CBS and returning full time to CBS Sports as the division's chairman. His new post … Read the whole story
The campaign, which comprises three spots, takes the tack that beds, kind of like kitchens, have evolved to have a more central role in … Read the whole story
Another new TV measuring company metric -- one consisting of "audience involvement and commitment" -- says CBS' "CSI" has received the highest marks for … Read the whole story
"American Idol" producer Nigel Lythgoe will launch a country music competition series on CMT in April, coming after "Nashville Star" ended its run on … Read the whole story
Somewhere along the way, the media masters that have kept the football portion of the Super Bowl content fairly safe and "super" have unfortunately … Read the whole story
Key to the surprising Super Bowl Chrysler commercial featuring Eminem was a striking message left for viewers to ponder -- that building automobiles is … Read the whole story
As big as the news is that Keith Olbermann is going to CurrentTV, it seems the biggest opportunity may be Current's pledges to innovate … Read the whole story
When we last discussed the evolving role and nature of content in the MediaTech industry there was a concession of sorts (by me) that … Read the whole story
Everyone has preferences when it comes to paying for entertainment content does have its preferences. Increasingly, consumers prefer to pay for movies, and not … Read the whole story