Television advertising sales efforts between CBS and The CW Network will be coordinated for this upfront market. CBS, which in a joint venture with … Read the whole story

JP Morgan Equity Research believes, according to media buyers, that broadcast network upfront dollar volume will decrease around 2% to 3%, with cable network … Read the whole story

Another late night host is leaving: CBS' Craig Ferguson says he will be stepping down as host of "The Late Late Show" at the … Read the whole story

Yahoo on Monday unveiled its first full-length scripted series at the Digital Content NewFronts, turning to veteran Hollywood producers for two original half-hour comedies. … Read the whole story

Midsize TV station group Journal Communications posted almost double-digit gains in its TV revenue. The Milwaukee-based Journal gained 12.6% to $46 million -- much … Read the whole story

Ahead of its scheduled NewFronts presentation on Monday afternoon, Microsoft announced a major move into original programming. Xbox Originals, so-called, range from a "Halo" … Read the whole story

The agency cites Rentrak's ability to target audiences more precisely. The deal expands the relationship between IPG and Rentrak, which is part of a … Read the whole story

According to new research from NPD Connected Intelligence, three-quarters of connected TV users say video apps are either "extremely" or "very" important when selecting … Read the whole story