It's especially important to note the arrival of "Nurse Jackie" for its seventh and final season. This is one of those shows that tends to fly a wee bit under … Read the whole story
Amid strong TV ratings, the NCAA College Basketball Championship game pulled in an estimated $153.4 million in advertising revenue on CBS -- part of … Read the whole story
USA Network has unveiled a handful of new shows focused on brave, heroic central characters. The network also talked about Donny Deutsch. The famed … Read the whole story
Google's YouTube has added interactive cards to its skippable TrueView video ads, giving marketers the option to include more information as overlays on video … Read the whole story
Traditional cable and network TV content continues to heavily influence digital in-stream video media prices, according to a new report. Many of the highest … Read the whole story
YouTube Kids, a new video app targeting children with a range of age-appropriate programming, is catching flak from a coalition of children's and consumer … Read the whole story
The E.W. Scripps Company, an independent TV broadcaster, on Tuesday announced it has tapped SpotXchange to sell its digital video ad inventory across desktop … Read the whole story
The ads are just as memorable for what they lack (like the words, plus size) as what they've got: Beautiful women unapologetically flaunting their … Read the whole story
The reality program features "Inside the NBA" analyst Kenny Smith and his family. The deal will include sponsorship across multiple screens (including a digital-first … Read the whole story
For the second year in a row, Omnicom's BBDO Worldwide unit ranked as the world's "most effective" agency network, according to Effie Worldwide, a … Read the whole story
Though we would like it to be, "Mad Men" is not really about advertising. Instead, it's about the death of the American Dream, using … Read the whole story
Pete Moran has been in cable sales for over 30 years, including stints in addressable advertising. Now as chief revenue officer for eMediaTRADE, he … Read the whole story
TV providers continue to offer up the fascination of new digital technologies. But the reality can be different, with glitches rubbing the shine off … Read the whole story