TVBlog
What's the difference between HBO's new comedy series "Vice Principals" and the other schoolhouse comedies seen elsewhere on TV lately? Well, it really comes down to the f-word -- and … Read the whole story
Though the upfront process has yet to be completed, media consulting company Media Dynamics says national TV networks are looking at a 4.5% rise, … Read the whole story
Using single-source second-by-second set-top box data from TiVo Research's 2.3 million home sample, as well as data from six other TV providers, the companies … Read the whole story
The partnership with Neustar adds to Dish's consumer profiles, giving marketers more granular options in targeting Dish's nearly 8 million U.S. addressable TV homes. Read the whole story
Veteran TV and film marketing executive, Laurel Bernard has joined TV data-driven ad technology company Simulmedia, as president of entertainment marketing. Bernard says Simulmedia's … Read the whole story
A new report from GfK says 17% of U.S. TV homes now receive broadcast-only TV reception -- up from 15% in 2015. Another 6% … Read the whole story
- COMMENTARY
We have a brief seven days until the GOP convention in Cleveland, and a mere 14 until the Democrats descend on Philadelphia. Both promise … Read the whole story
- COMMENTARY
For local Fox-affiliated TV stations, the Fox deal to start live streaming of its prime-time programming is a good one. But will it be … Read the whole story
- COMMENTARY
Of course, not all brands are of the type that can easily create something like Pokemon Go. But one area that has the potential … Read the whole story
