TVBlog
by Adam Buckman, Featured Columnist
Press material from Discovery for its new car show identified the premiere date as Wednesday, May 2, but it was already seen on Monday. Read the whole story
by Wayne Friedman
Google will be extending its Google Preferred video advertising platform to sell ad inventory on YouTube TV, its live linear package of TV networks. … Read the whole story
by Alex Weprin
The studio will feature talent and brands from across the company's suite of channels, encompassing a wide range of formats and lengths on a … Read the whole story
by Gavin O'Malley
Marketers are currently allocating 59% of their digital ad budget to digital video, the IAB says -- and more than half of buyers plan … Read the whole story
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by Alex Weprin
Video advertising platform SpotX will be applying Nielsen data to its connected TV inventory, allowing brands to understand the unduplicated and incremental reach of … Read the whole story
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by Wayne Friedman
Moody's expects "at least mid-teens percent" gains in the next 12 to 18 months for retrans fees to offset advertising declines. Read the whole story
by Joe Mandese
The trend line for U.S. cable network subscriptions isn't pretty. According to an analysis of Nielsen data published this morning by Wall Street equities … Read the whole story
by Tanya Gazdik
A new digital video series launches May 7 and explores how artists around the world are adopting technology in their art form. A one-minute … Read the whole story
COMMENTARY
by Alex Weprin, Staff Writer
This year's NewFront presentations are streamlined from years past, with far fewer companies presenting, and all participating events taking place this week (with another … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
From a TV news channel's point of view, sometimes TV producers and hosts just want to end a segment -- no matter how compelling … Read the whole story
COMMENTARY
by Steven Rosenbaum, Featured Contributor
The last time we've had an intimate look inside the New York Times newsroom was the 2011 documentary "Page One: Inside the New York … Read the whole story