Chopso will become its own little festival Friday with the world premieres of two Asian-American films in a free L.A. theatrical screening as well as on its streaming service. Read the whole story
Collectively, the business has seen some 52,064 national and regional TV airings of commercials, amounting to $213.8 million in estimated media spend. Read the whole story
Chas Smith is credited with developing the company's licensed smart TV platform, which now sees Roku software pre-installed in millions of smart TV sets. Read the whole story
DirecTV Cable Cutter, on Alexa, will allow you to avoid spending "your whole day on hold" to unsubscribe. Read the whole story
After an off day on Wednesday, media stocks took another beating along with other U.S. stock market companies, sinking anywhere from 2% to 3.5% … Read the whole story
The hope is that the format will be more palatable to consumers already facing an ad overload. Because the user chooses to engage with … Read the whole story
At a time when media agencies are already feeling the pressure as spend is declining and clients are cutting down on agency fees, the … Read the whole story
Media and marketing executives will vigorously dispute the idea that TV viewers don't want to see advertising. They argue they just haven't gotten the … Read the whole story