ABC has the final decades of the 20th century covered with "The Kids Are Alright" ('70s), "The Goldbergs" ('80s), "Schooled" and "Fresh Off the Boat" ('90s). Read the whole story
For the first time, Nielsen will include mobile audiences within its Total Ad Ratings, given a new expanded deal with YouTube's owner Google. Read the whole story
The company says that it will use the cash influx to build out its presence in the connected TV (CTV) and over-the-top (OTT) advertising … Read the whole story
The goal is to identify casual sharing, then find ways to monetize it without alienating consumers. Synamedia's clients include Comcast, AT&T, Verizon, Disney and … Read the whole story
"We're returning to the biggest advertising stage to let America know that electric has gone Audi," says Audi's Loren Angelo. Read the whole story
The theme of the campaign is intended to urge watchers and readers to embrace the value of scrutinizing the world around them, and rejecting … Read the whole story
Since 2008, Film Sprout has promoted more than 400 documentary films. Part of the deal will also includes a new promotional/marketing platform for independent … Read the whole story
Gracenote's new video descriptors will label TV shows. Some of the terms include "rise to stardom" or "more conflict situations." Other shows will have … Read the whole story
The annual tech mega-gathering known as CES kicks off Tuesday with a full lineup of Internet-connected gadgetry for all facets of consumer life. Read the whole story