Kantar Media's preliminary estimate shows in-game national TV advertising spend for the Super Bowl was $435 million -- up 29% from 2019's $336 million. Read the whole story

The scores are in and the 60-second unit won the 2020 Super Advertising Bowl, according to an analysis of the commercial time aired during … Read the whole story

SMI's calendar year 2019 data confirm advertisers continue to pay higher CPMs in return for linear's safety and reach, with NFL ad price hikes … Read the whole story

Paid subs represent just 1% of YouTube's 2 billion overall monthly users, but parent Alphabet says it's making a "sizable" investment in growing consumer … Read the whole story

Unlike Facebook, YouTube will apply its existing deceptive content policies in the political arena, prohibiting any content that has been technically manipulated or doctored … Read the whole story

Hosted by Andy Zenor and Tracy Gold, "Ellen Show" producers, the new streaming quiz show is interactive. Read the whole story

MediaPost's Marketing: Automotive is accepting submissions for its annual awards, recognizing the best in automotive advertising in 2019. Read the whole story

Launched in early 2018, sparkling water Bubly got a big brand recognition boost with its humorous 2019 Super Bowl ad featuring singer Michael Buble. Read the whole story

The automotive category took four of the top 10 spots for most engaging 2020 Super Bowl ads, according to TV measurement firm EDO. Read the whole story