The show's credits state that it was inspired by the original "Kung Fu" series of the 1970s and yet, it bears no resemblance at all to that show. Read the whole story
For the ViacomCBS AVOD, this includes all digital ads -- on desktop, laptops, mobile, tablets and other internet-connected devices. Read the whole story
Innovid's benchmark report found that 15-second video ads had a 0.5% click-through rate and 77.4% video completion rate, while 30-second video ads had a … Read the whole story
tvScientific, a TV ad-tech company, on Tuesday launched an end-to-end CTV buying and attribution system geared toward digital marketers that value performance media. Read the whole story
Ampere Analysis data also show Amazon Prime Video's global market share declining from 23% to 16%. Read the whole story
While trust in most institutions has fallen following a year of the pandemic, economic crises and political turmoil, trust in media has fallen to … Read the whole story
Amazon's share of the U.S. digital advertising market rose from 7.8% in 2019 to 10.3% in 2020 -- and will continue to take search … Read the whole story
Public perception about the inaccuracy of political polling during the 2016 and 2020 presidential elections has contributed to a crisis of confidence for the … Read the whole story
Netflix loses $6 billion a year in password sharing -- if projections are true. Read the whole story