In the show, "Money Heist Korea," a thaw in North and South Korean relations creates a new economic empowerment zone benefiting both countries. Read the whole story
Comscore was the only local TV measurement company selected to participate in the Horizon test. Horizon Media will test Comscore's local TV measurement data … Read the whole story
Through the deal with Snowflake, Open AP is starting a clean room effort "that will be cross platform and cross publisher." TV network execs … Read the whole story
TikTok's expansions of its once short-form-only format, combined with its availability on a growing number of large screens, is expected to further boost its … Read the whole story
The streaming service bought the rights to the footage in 2021. Read the whole story
Frank Zazza, known as the father of product placement, talks about the evolution of ad measurement, his plans for Web 3.0, and what brands … Read the whole story
With such high-profile talent, shouldn't getting a TV deal be easier than a one-foot putt? Read the whole story
Global internet advertising revenue will expand by more than 9% a year to reach $723.6 billion by 2026. Read the whole story