Wednesday, August 10, 2022
TVBlog
One question is: How does Netflix quantify its viewership? Minutes spent watching? Episodes binged? Time spent on the home page grazing? Read the whole story
Nielsen says all its media panels have seen growth -- including its highly scrutinized national TV panel, which has grown to more than 42,000 … Read the whole story
"CTV is evolving faster than anyone predicted," said Trade Desk CEO Jeff Green on an earnings call Tuesday. The company was up 35% in … Read the whole story
The retailer reportedly is seeking to bundle in streaming content to drive Walmart+ membership growth. Read the whole story
- COMMENTARY
Some analysts are saying that FAST networks -- free, ad-supported television -- are the new "cable." Read the whole story
