The Super Bowl is the only American made-for-TV production capable of diverting the attention of an entire nation. Read the whole story
Sling is making it easy for users of the free service to add or drop a paid Sling TV sub or other popular paid … Read the whole story
"For the price of [an in-game] Super Bowl spot, you could have had every single out-of-home asset in Phoenix for the month of February," … Read the whole story
Twitter is placing spots from major Super Bowl advertisers next to posts from some of the most controversial spreaders of hate and conspiracy theories, … Read the whole story
The revenue slump was partly offset by higher Dow Jones revenues, company says. Read the whole story
But new data from SMI shows the category has been declining on its own accord, down nearly 10% in 2022. Read the whole story
When it comes to national television measurement used for the buying and selling of commercial time, Nielsen is an industry-mandated monopoly. While potential competitors … Read the whole story