Now that in-flight WiFi has moved beyond the market and tech test phases and into widespread deployment, expect media brands to vie for placement on the portals that give that … Read the whole story
Generation Y likes to play, but Generation X is willing to pay. Based on analyzing 1.4 billion sessions from over 20 million users, Flurry … Read the whole story
TV Accelerator -- launched jointly by Collective, which provides display and video advertising, and Rentrak, a multiscreen media measurement platform provider -- allows advertisers … Read the whole story
Moving quickly to the next step on the mobile video bandwagon, TV station group E.W. Scripps Co. says it will become the first TV … Read the whole story
In August, comScore and YouTube released the first ever YouTube partner report - something that finally provided a transparent look into the dedicated audiences … Read the whole story
Let's put one thing behind us right away -- the integration of Internet features with the conventional television set and set-top boxes (often referred … Read the whole story
The appetite for watching video on mobile devices continues to grow. New findings from Rhythm NewMedia out this week show views of full-length TV … Read the whole story
With the 2012 model of Dodge Journey rolling into dealerships, the company is giving the vehicle its first real coming-out party with a campaign … Read the whole story
Moving to even more convergent video metrics, media researcher Rentrak and digital ad network provider Collective have announced a system accounting for the extra … Read the whole story
A spot featuring the glamour-puss quarterback, shot mostly from the knees down, is scheduled to break on Monday Night Football when Brady's New England … Read the whole story