A new report from Unruly Media says most of those super expensive commercials in the Super Bowl were super fails in one way: Consumers didn't rush to share the spots … Read the whole story
AOL is joining other big Internet firms like Facebook and Twitter in rolling out app download ads. The Web portal on Thursday introduced a … Read the whole story
I love word balloons. You know, those graphics that display words in various sizes based on how much people think about them. So when … Read the whole story
Competition for biddable ad inventory in mobile heated up significantly last quarter, according to mobile real-time bidding ad exchange Smaato. The company on Thursday … Read the whole story
This year's NewFronts will be all about highlighting scarcity in premium video. While there's still something of a learning curve when it comes to … Read the whole story
Much of the growth in mobile video has been driven by the YouTube generation - some 40% of all YouTube's traffic comes from tablets … Read the whole story
Nearing its final days as a separately traded public company, Time Warner Cable posted slightly higher revenues in the first quarter -- with virtually … Read the whole story
At its heart, the Aereo case is about the ability of those that benefit from the status quo to protect their business models and … Read the whole story