Ad Industry Interest Spikes For 'Content Personalization,' 'Demographics'

Interest in “Content Personalization” has reached an all-time high among brands, with agencies following suit, according to this week's analysis of advertiser and ad agency content consumption indexed by Bombora for MediaPost.

This week's analysis, based on data collected June 22, reveals marketers are realizing now is the ...
Next story loading loading..

Discover Our Publications