U.S. Advertising, Marketing Spend Up Nearly 22% In 2021
- by Laurie Sullivan @lauriesullivan, January 20, 2022
Winterberry Group, a consultancy that supports growth initiatives in advertising, marketing, media, information, data and technology, released new research on Thursday suggesting the industry made a comeback from “COVID-recessed” 2020.
Analysts at Winterberry Group reviewed 20 media channels, with nine offline and 11 digital channels, to develop a trend pattern …
