Political Ad Spending Hits $1.1 Billion In September - Fourth-Highest Month Ever: AdImpact
- by Wayne Friedman , October 7, 2022
Fall’s political advertising for the midterm elections significantly ramped in September with a massive $1.1 billion in political advertising spending -- double that of August’s $534.5 million, according to AdImpact.
The advertising researcher said last month saw the fourth-highest political advertising spending of any month in history, and predicts October …
That TV ad revenue could fund a lot of news gathering.