TANYA GAZDIK

Articles by Tanya All articles by Tanya

• WWE Partners With Dude Wipes in Marketing Daily - Top of the News on 02/17/2026
  

  The men's hygiene brand will highlight the partnership with first-of-its-kind integrations with WWE Superstars and enhanced match sponsorships at tentpole WWE events.

• Ford Partners With LPGA Tour in Marketing Daily on 02/17/2026
  

  Rather than focusing solely on brand visibility, Ford will use its status as Official Vehicle to provide resources, career coaching and leadership development to rookies and second-year players.

• Denmark Reassures American Travelers They Are Welcome in Marketing Daily - Top of the News on 02/16/2026
  

  Copenhagen is experiencing a surge in transatlantic travel despite political tensions between the U.S. and Denmark.

• Toyota's Mike Tripp Named MediaPost Automotive Marketer Of The Year in Drive Time on 02/16/2026
  

  Toyota's marketing has been a major contributor to its success globally and particularly in the U.S., says AMCI's Ian Beavis.

• Amazon's Ring Cancels Partnership With Police Tech Company in Marketing Daily - Top of the News on 02/15/2026
  

  One social media user called it "the quiet rollout of a national surveillance regime," while another joked " 'surveillance state' but make it adorable."

• Fresh Step, Best Friends Encourage Cat Matchmaking in Marketing Daily on 02/15/2026
  

  Fresh Step cat litter is partnering with Best Friends Animal Society and actress Ariana Madix for a cat adoption promotion on Bumble.

• Target, Williams-Sonoma Sign On As ChatGPT Advertisers in Marketing Daily - Top of the News on 02/12/2026
  

  The two retailers will be among the first companies to work with OpenAI to test contextual advertising in ChatGPT, starting this month.

• Lyft Plans Rideshare Feature Geared Toward Teens in Marketing Daily on 02/11/2026
  

  Lyft Teen is launching on Feb. 9 in over 200 major markets, incuding New York, Chicago, Atlanta, Phoenix and Philadelphia.

• Lay's Gives Away All The Chips, And The Feels in Marketing Daily - Top of the News on 02/11/2026
  

  Participants could follow the journey of their chips, including what farm the potatoes came from.

• DKNY Brings Back Hailey Bieber in Marketing Daily - Top of the News on 02/10/2026
  

  The campaign will debut globally on @DKNY's owned social channels, with a media mix of digital, premium outdoor, print, and influencer partnerships.

Comments by Tanya All comments by Tanya

• ICE Plans $100M Recruitment Campaign by Tanya Gazdik (Marketing Daily - Top of the News on 12/31/2025)
  

  Thanks for the comment Roger. I was able to run down that information from a November story and have updated my story accordignly. 

• Consumers Optimistic About EVs, Per BMW Group Survey by Tanya Gazdik (Marketing Daily on 06/12/2025)
  

  Hi Wynn, Thanks for reading! Research (from a multitude of sources) shows that most EV owners end up putting in a level 2 home charger. But even with simply a 120 volt household outlet, you could easily add 75 miles of range overnight.  Folks can do that even out of apartment or condo windows with extension cords.

• Automakers Drive Forward With Pride, LGBTQ+ Efforts by Tanya Gazdik (Marketing Daily on 06/11/2025)
  

  Hi again, Jeep has it posted as a Story on Instagram. If you go to their Insta page and click the Jeep profile logo, the post comes right up. Unfortunately there's no way for me to embed it in my story. But it is there! :)

• Automakers Drive Forward With Pride, LGBTQ+ Efforts by Tanya Gazdik (Marketing Daily on 06/11/2025)
  

  Hi Mike, thanks for catching that the link was old. I replaced it with the quote from Stellantis. They have not yet posted about it on Instagram this year, but maybe that's by design, given the current political climate. I have reached out to them again to ask about it.  

• The Whole US-Canada Thing, 'IMHO' by Gord Hotchkiss (Media Insider on 05/06/2025)
  

  Great column, Gord, and I share your pain. As a Detroiter, I'm back and forth across the border with Windsor, Ontario quite frequently and I have a lot of Canadian friends. Our common purpose is saving dogs from high-kill shelters in the southern U.S. and transporting them up to rescue groups in London, Toronto, Ottawa and other parts of Ontario. I crossed with great trepidation a few weeks ago but thankfully everyone in the commercial office (we pay taxes on the dogs -- they are considered "goods") and at my favorite fish and chips joint were very pleasant. I keep telling mysellf "this too shall pass," but it's distressing at the moment to see U.S. relationships with the rest of the world degrade overnight.  

• Jeep Wins The Super Bowl by Tanya Gazdik (Drive Time on 02/10/2025)
  

  Thanks for the feedback Bill, I appreciate it. 

• Report From Ukraine by Dave Morgan (Media Insider on 02/20/2025)
  

  Thank you Dave. As someone of Ukrainian heritage, I am distraught over Trump's lies. I am looking for ways to support the people. I'll be in touch with some questions. 

• Airbnb, Toyota, Planet Fitness Step Up To Help L.A. Fire Survivors by Tanya Gazdik (Marketing Daily on 01/09/2025)
  

  Thanks Laurie. It's been heartbreaking to watch the coverage. 

• Big Brands Backtrack, Fund Inauguration by Tanya Gazdik (Marketing Daily - Top of the News on 12/26/2024)
  

  Thanks for reading and thanks for your comment, Ronald. 

• Will American Women Ever Get A Mandate? Maybe 'Martha' Can Show Us by Barbara Lippert (Mad Blog on 11/07/2024)
  

  Barbara, beatufiul column, thank you.  I watched the Netflix documentary last night and thoroughly enjoyed it. P.S. Don't listen to the trolls, Martha certainly doesn't, and nor do I. Life is too short. 

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