TANYA GAZDIK
Senior reporter Tanya Gazdik covers automotive, sports and pets for MediaPost's "Marketing Daily." She is the chief programmer for MediaPost's Marketing: Automotive conferences and is the lead juror for MediaPost's annual Marketing: Automotive awards. She previously was the deputy editor of MediaPost, animal welfare reporter at "The (Toledo) Blade," Detroit bureau chief of "Adweek" and associate editor at "Ward's Automotive Reports" and "Ward's AutoWorld."Articles by Tanya All articles by Tanya
- Calvin Klein Hires First Woman To Lead Brand in
Marketing Daily - Top of the News on
05/30/2024
New creative director Veronica Leoni stands out at a time "when most of the big jobs have been given to white men," per "The New York Times."
- Honda Partners With Online Platform Steezy For Video Series in
Marketing Daily on
05/30/2024
The event featured live dance workshops that highlighted the Honda Prologue SUV, Civic Type R and Honda S2000.
- Walgreens, Walmart, Target, Amazon Drop Prices in
Marketing Daily - Top of the News on
05/29/2024
Walmart suffered an internal system failure in March that stopped price data from flowing to the self-checkout stands, according to Bloomberg.
- Wellness Pet Poaches Puma Top Marketer in
Marketing Daily on
05/29/2024
Allison Giorgio joins the pet nutrition company after 18 years at Puma North America, most recently serving as vice president, marketing.
- 'Super Size Me' Creator Dies From Cancer in
Marketing Daily - Top of the News on
05/28/2024
The film helped spur a sweeping backlash against the fast-food industry -- though only temporarily, according to "The New York Times."
- General Motors Aims To Check Road Rage in
Marketing Daily - Top of the News on
05/24/2024
If you're tailgating and cussing up a storm, the system may decide your mental state isn't the best for driving and implement numerous steps to correct the situation.
- Volkswagen Featured In 'Dead Forever' Activation in
Marketing Daily on
05/24/2024
The exhibit, focusing on the Grateful Dead, will feature a vintage Volkswagen bus and the latest all-electric model, the ID. Buzz.
- PGA Tour Teams With X For Highlights in
Marketing Daily - Top of the News on
05/23/2024
"The partnership comes as other tech giants also venture into sports programming as a way to boost membership," according to Bloomberg.
- Mazda Uses AI With Experiential Activation in
Marketing Daily on
05/22/2024
BirdDog Technologies, Mazda's partner on the activation, also recently worked with Polestar and Toyota.
- Nulo Features Athletes With Their Pets Ahead of Olympics in
Marketing Daily on
05/22/2024
The full suite of creative for the pet food brand launches June 1 across social, digital, broadcast and cable.
Comments by Tanya All comments by Tanya
- Obit: Industry Journalist, PR Exec John Wolfe, Dead At 72
by
Joe Mandese
(MediaDailyNews on
05/20/2024)
Very sad news. John was always one of the "good guys" and went out of his way to help me on many occasions. He will be missed.
- Kellogg's CEO Ripped For 'Let Them Eat Cereal' Comment
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/29/2024)
Hey again, no problem at all! I don't disagree with you -- I've been known to eat a bowl of Special K with a banana for dinner out of convenience more than poverty. I think my father invented the "fourth meal"... he would often end the day with a bowl of corn flakes. I only select TOTN items that have a good number of articles written about the subject. If you search for "cereal for dinner" you'll see what I mean. I think his comments just came off as insensitive given he's a high-salaried CEO.
- Kellogg's CEO Ripped For 'Let Them Eat Cereal' Comment
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/29/2024)
Jim, I'd say it's more than a "few." Just this one social post has 15,547 likes (and climbing) and 800 comments, most negative toward Kellogg's. https://www.instagram.com/p/C3tqSYANy81/?igsh=ZTc0eXVpbGZvYXZw
- Kellogg's CEO Ripped For 'Let Them Eat Cereal' Comment
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/29/2024)
Hey Jim, thanks for reading. It's in there: “It's landing really well," Pilnick said, showing that 25% of cereal consumption is outside of the "breakfast window" anyway, according to USA Today.
- Presidents Day More About Sales Than Reflection
by
Tanya Gazdik
(Marketing Daily - Top of the News on
02/18/2024)
Indeed, lol. :)
- Unlike MacArthur's Old Soldier, Jon Stewart Won't Fade Away
by
Adam Buckman
(TVBlog on
01/26/2024)
I haven't watched The Daily Show since he left. I liked Trevor Noah but it just wasn't as compelling. But I'll check out Stewart's return for sure. Smart of Comedy Central. Everyone has bills to pay, right?
- Test Drive: Hyundai Santa Fe Is For The Dogs
by
Tanya Gazdik
(Drive Time on
12/26/2023)
Hi Virginia, thanks for reading and for the comment. Checking how flat the rear seats fold is literally the first thing I do in every single model I test drive, so I'm with you! I'll keep searching and will keep you posted.
- Test Drive: Chevy Bolt EUV With Super Cruise Offers Value
by
Tanya Gazdik
(Drive Time on
04/24/2023)
I hear you. It bothered me more when the Bolt first came out. I think maybe I'm not as annoyed by it after driving it for a week and enjoying the heated seats and steering wheel, which I use a heck of a lot more than the power liftgate.
- VW Tests Batteries In Extreme Conditions
by
Tanya Gazdik
(Drive Time on
10/17/2022)
Tasha, what is your source on that information? It's incorrect. EVs are actually being driven more than ICE engines. Most EV makers are offering an 8 to 10 year warranty and there is no restriction on how many miles you can drive per year.
- Automotive TV Spending Up Nearly 38% In May
by
Tanya Gazdik
(Marketing Daily on
06/07/2022)
Yes, John is correct, national refers to U.S. Thanks for reading.
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