Farjami succeeds Mindshare Global CEO Adam Gerhart, who had been handling the GroupM role on an interim basis. Read the whole story
While some award-winners tackled the two biggest media challenges facing advertisers - information asymmetry and misaligned incentives - OpenAP leveraged both, but not necessarily … Read the whole story
After more than a year of its own, internal "walled garden" approach to AI, Dentsu is embracing Amazon's open-source tools. The move follows similar … Read the whole story
Veteran media-buying and selling executive Marianne Gambelli is retiring as Fox Corp. president of ad sales. She will be replaced by Jeff Collins, who … Read the whole story
The show is built around a fictional NPR interview show called "In The Know," hosted by a self-centered dimwit. Read the whole story
Company shares fell 4% on the news. In November, the firm said it expected to report a full-year decline but didn't offer specifics. Read the whole story
"A caaah is a caaah," says actor Matthew MacFadyen, elongating the single syllable in his native British accent at the start of this dashing … Read the whole story
The change comes in response to the EU's Digital Markets Act, Meta says. Instagram and Facebook users in the EU will can now use … Read the whole story
Lawmakers in New Hampshire passed a privacy bill that, if enacted, will give residents the right to reject online behavioral ad targeting. Read the whole story
Charter's video distribution business will offer a new version of ViX - an ad-supported premium service called "Premium with Ads" that will be available … Read the whole story
A study by Stagwell's Harris Poll and communications trade association Page identifies geopolitics as the top risk to business in 2024. Read the whole story
Alphabet will adopt a new structure for its X division, an R&D subsidiary focused on inventing and launching "moonshot" technologies. The organizational structure will … Read the whole story
Conde Nast content chief Anna Wintour was criticized for not removing her sunglasses during the layoff meeting. Read the whole story
Netflix released 99 original TV seasons in Q4 2023, a HarrisX survey released by MoffettNathanson Research finds. In second place is Amazon Prime Video … Read the whole story
Pet products saw the highest growth in ad spend at about 93%, followed by grocery items at 53% and toys at 33%. Read the whole story
Apparel and footwear supplier VF Corporation has announced that the personal data of about 35.5 million of its consumers was stolen by a hacker … Read the whole story
Alexa is pushing to release a paid subscription product by June of this year. That raises all kinds of questions. Read the whole story