- How AI-Supported Ad Targeting Is Like Real-Time, Successful Football Plays
Performance Marketing Insider, Laurie Sullivan - Thursday, February 5, 2026
Could brands make TV advertising more measurable through natural-language queries - a ...
- PubMatic Must Face Suit Over Online Profiling
MediaDailyNews, Wendy Davis - Friday, January 30, 2026
"Plaintiffs have adequately pled a 'highly offensive' intrusion of privacy that invad ...
- Americans Are Moving Less, But Targeting Is Getting Easier
Research Intelligencer, Robert Williams - Monday, January 26, 2026
Americans usually stay close to home in ways that are meaningful f ...
- California Fines Data Broker For Allegedly Failing To Register
MediaDailyNews, Wendy Davis - Thursday, January 8, 2026
Datamasters allegedly purchased and sold contact information for people with Alzheimer's disea ...
- PayPal Adds Cross-Merchant Purchase Data To Ad Platform
Around the Net In Media, Ray Schultz - Thursday, January 8, 2026
PayPal has tapped in its customer data to help merchants target the ...
- The Invisible Majority: The Rise of the 50+ Woman
Brand Insider, Alyssa Convertini, Kellie Pean - Tuesday, January 6, 2026
Kellie Pean and Alyssa Convertini, co-founders of Brand New: A Collective, wri ...
- How Google Lowering Ad Audience Size Limits Can Improve Performance
Performance Marketing Insider, Laurie Sullivan - Monday, December 29, 2025
Google has finalized the minimum audience size to which advertisers could remarke ...
- Universal Music Group Must Face Suit Over Online Tracking
MediaDailyNews, Wendy Davis - Thursday, December 18, 2025
Universal Music Group must face a privacy lawsuit over its alleged failu ...
- Texas Sues Smart TV Companies Over Privacy
MediaDailyNews, Wendy Davis - Monday, December 15, 2025
Texas Attorney General Ken Paxton is suing Sony, Samsung, LG, Hisense a ...
- Marketers Rethink Ads In News Environments, Emphasize Suitability, Performance
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 10, 2025
Research reveals 60% of marketers said ads in news environments outperform the ...
- Brain Activity Study Shows Neuro-Contextual Ads Drive Higher Engagement
Performance Marketing Insider, Laurie Sullivan - Friday, December 5, 2025
A study conducted by a neuro-contextual ad company in partnership with ...
- WhatsApp Gives Microsoft, OpenAI, Perplexity The Boot
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 2, 2025
Access to Copilot via WhatsApp will end on January 15, 2026. WhatsA ...
- Game Developer Jam City Settles Privacy Charges For $1.4M
MediaDailyNews, Wendy Davis - Wednesday, November 26, 2025
Jam City, which offers games including "Harry Potter: Hogwarts Mystery," allegedly fail ...
- Judge Sides Against Burger King In Suit Over Online Tracking
MediaDailyNews, Wendy Davis - Tuesday, November 25, 2025
A California resident who visited Burger King's website can move forward wi ...
- NYT Advertising Blows Past Google Search To Build Its Own Destiny
Data & Programmatic Insider, Laurie Sullivan - Monday, November 24, 2025
The New York Times' advertising arm is finding it can write i ...
- Web User Aims To Revive Wiretap Case Against Eating Disorder Site
MediaDailyNews, Wendy Davis - Thursday, November 20, 2025
Attorneys for a woman diagnosed with anorexia are attempting to revive h ...
- Mozilla Challenges Online Ads, Once Again
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 12, 2025
The partnership with Equativ moves Mozilla further away from traditional ad mode ...
- Judge Throws Out Privacy Suit Against Audible
MediaDailyNews, Wendy Davis - Wednesday, November 5, 2025
A federal judge on Tuesday threw out a lawsuit accusing Amazon's Audib ...
- Texas To Court: Lift Block Restricting 'Harmful Content,' Targeted Ads
MediaDailyNews, Wendy Davis - Monday, November 3, 2025
Texas on Monday asked a panel of appellate judges to lift ...
- Yahoo Presses Judge To Dismiss Privacy Suit Over ConnectID
MediaDailyNews, Wendy Davis - Monday, November 3, 2025
Yahoo is seeking dismissal of claims that it violates consumer protection a ...
- Sling TV Settles Privacy Charges In California
MediaDailyNews, Wendy Davis - Friday, October 31, 2025
Sling TV has agreed to pay $530,000 settle privacy charges in Californi ...
- Amazon, Open AI Strike $38B Deal For Nvidia Chips
MediaDailyNews, Laurie Sullivan - Monday, November 3, 2025
Amazon Web Services has signed a $38 billion deal to supply OpenAI ...
- Watchdogs To FTC: Block Meta Plan To Harness Chatbot Data
MediaDailyNews, Wendy Davis - Thursday, October 30, 2025
Meta's plan to target ads based on chatbot conversations "will normalize ...
- Privacy Expert Builds Algorithms For Impression-Level Targeting
MediaDailyNews, Laurie Sullivan - Monday, October 27, 2025
Adding the ability to make decisions closer to the supply side hel ...
- OpenAI's Work With The Julliard School Has A Catch
Performance Marketing Insider, Laurie Sullivan - Monday, October 27, 2025
Advertisers gain a new avenue to cost savings for audio in vid ...
- Yelp AI Chat Assistant Now Has A Memory
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 22, 2025
Yelp has unveiled its fall product releases, including AI-powered call and answ ...
- Agentic Ad Agency Startup Raises $12M Seed Round To Build Ad System
MediaDailyNews, Laurie Sullivan - Monday, October 20, 2025
Startup AdsGency AI raised a $12 million seed investment round led ...
- Judge Sides With Eating Disorder Site In Privacy Suit Over Tracking
MediaDailyNews, Wendy Davis - Monday, October 20, 2025
California's wiretap law "was a mess from the get-go," U.S. District Cou ...
- Meta API Update Finds Alt Uses For Excluded Ad Placements
MediaDailyNews, Colin Kirkland - Thursday, October 9, 2025
Meta is rolling out marketing API changes designed to improve ad performan ...
- Rethinking Attribution And Measurement In The AI Era
MediaDailyNews, Laurie Sullivan - Wednesday, October 8, 2025
For the AI era, Seedtag engineers developed a model that thinks li ...