- 'Savor' Superfoods: TDA Boulder Creates Extensive Campaign For Purely Elizabeth
MAD, Fern Siegel - Friday, May 31, 2024
In addition to ads, the campaign includes a partnership with goop.com. ...
- HexClad Picks Joan As Creative AOR
Accounts on the Move, Fern Siegel - Thursday, May 30, 2024
The 8-year-old brand has charged Joan with strategic and creative development. ...
- Uglies Takes Upcycling To The Snack Aisle
CPG Insider, Sarah Mahoney - Friday, May 31, 2024
The niche potato chip brand is inviting consumers to turn something ug ...
- Oreos, 'Star Wars' Team For Dark Side-Light Side Fare
MAD, Fern Siegel - Wednesday, May 29, 2024
Oreo also enlisted "Star Wars" superfan Josh Gad and a fan theo ...
- Stop & Shop Picks Curiosity As Creative AOR To Strengthen Brand Positioning
MAD, Fern Siegel - Tuesday, May 28, 2024
Curiosity's first major integrated campaign for Stop & Shop is slated f ...
- Nestle To Launch Frozen Food Line Positioned For Weight-Loss Med Users
Marketing Daily, Danielle Oster - Thursday, May 23, 2024
Vital Pursuit is a new portion-controlled frozen food brand line set ...
- Candy Swim: Airheads Vending Machine Gets Adults Back In The Pool
MAD, Fern Siegel - Wednesday, May 22, 2024
A first-of-its-kind Underwater Vending Machine that dispenses Airheads while submerged in ...
- Hot 'Love': Mike's Hot Honey Debuts Pairing Campaign
MAD, Fern Siegel - Tuesday, May 21, 2024
The new work is a shift in focus. The creative features ...
- Danone Partners WIth Olympic Athletes For Drinkable Yogurts Campaign
Marketing Daily, Danielle Oster - Tuesday, May 21, 2024
Nourish Your Hustle" features Jordan Chiles, Kristie Mewis, and Sha'Carri Richardson, acro ...
- Tea Bags Recalled Due To Pesticide Contamination
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, May 21, 2024
The U.S. Food & Drug Administration was notified by Yogi and ...
- Art Of The Possible Wins QuornPro's Social-Creative AOR Assignment
Accounts on the Move, Fern Siegel - Tuesday, May 21, 2024
QuornPro operates across the U.K. and Europe. First work is expected th ...
- Jack Link's Starts Beef With Slim Jim In National Appeal To Gen Z
Marketing Daily, Danielle Oster - Monday, May 20, 2024
"Feed Your Wild Side" focuses on social media, OOH, and event marketin ...
- Blue Moon Brings The Ballpark Home With 'Blue Moon Home Run Twist' Ice Cream
Marketing Daily, Danielle Oster - Monday, May 20, 2024
Blue Moon and Rawlings also partnered on a baseball-themed apparel capsule collect ...
- Consumer Spending For On-Site Dining Down 10%
Marketing Daily, Teresa Buyikian - Monday, May 20, 2024
People want to eat out more, but inflation is keeping more ...
- Jell-O Says 'Hello' To Girl Scout Cookies With New Pudding Cups
CPG Insider, Danielle Oster - Friday, May 17, 2024
Jell-O brand manager Colleen Koubek discusses the collaboration between two iconic bra ...
- Krispy Kreme Launches Southern Sweets With Icon Dolly Parton
Marketing Daily, Teresa Buyikian - Tuesday, May 14, 2024
Southern-themed treats include the The Banana Puddin' Pie and the Chocolate Cre ...
- Pringles' Upcoming Mingles Line Loses The Can
Marketing Daily, Danielle Oster - Tuesday, May 14, 2024
The puffed snack is launching at retailers nationally this October with thr ...
- Food Trends: Summer Flavors, Breakfast Chicken
Marketing Daily, Teresa Buyikian - Monday, May 13, 2024
Seems like the rest of the world is coming around to Chick-fil-A ...
- Grillo's Pickles On Why Its Packaging Refresh Is A Pretty Big Dill
CPG Insider, Danielle Oster - Friday, May 10, 2024
How the brand notorious for its pickle-brine-spilling packaging solved the problem a ...
- CPG Brands' Mother's Day Marketing Includes Appeals To Busy Working Moms
Marketing Daily, Danielle Oster - Friday, May 10, 2024
Mattress brand Emma is urging moms to record themselves reading an Emma-creat ...
- Dove Chocolate Employs AI To Help Moms Returning To Workforce
Marketing Daily, Danielle Oster - Wednesday, May 8, 2024
Brand created an AI tool that promises to translate "mom skills ...
- Talenti Partners With Bradley Cooper To 'Raise the Jar'
Marketing Daily, Danielle Oster - Tuesday, May 7, 2024
Cooper will appear as Talenti's brand ambassador in content running across ...
- GoPuff Brings 'Magic' To Deliveries In Big Brand Push
MAD, Fern Siegel - Monday, May 6, 2024
Gopuff believes there's an opportunity to make life's simplest moments and everyd ...
- Meat Has Problems -- And Other Impossible Burger Beefs
Mad Blog, Barbara Lippert - Monday, May 6, 2024
"Come on, let's punch cholesterol in the face!" says the Brawny Man-ty ...
- Pulp Friction: Tropicana Suggests 'Pulp Prenups' For Fruitful Unions
Marketing Daily, Danielle Oster - Monday, May 6, 2024
The campaign includes a promotional sweepstakes offering couples a "lifetime supply" ...
- Tillamook Hypes 'Extraordinary Dairy' With New Brand Platform
Marketing Daily, Danielle Oster - Monday, May 6, 2024
Campaign highlights the breadth and quality of the dairy co-op's brand portfo ...
- Planters, Walmart Beef, French's Fried Onions Announce Recalls
Marketing Daily - Top of the News, Tanya Gazdik - Monday, May 6, 2024
Time to check the cabinet and the refrigerator: If you have Plante ...
- CJ CheilJedang Taps Art Of The Possible As Strategic-Creative AOR
Accounts on the Move, Fern Siegel - Friday, May 3, 2024
The agency will focus on social, digital and influencer activity. ...
- Mondelez Confident Of Brands, Marketing Investments, Despite Cocoa Inflation
Marketing Daily, Danielle Oster - Wednesday, May 1, 2024
In an earnings call, Mondelez said it would continue to increase advertisi ...
- Miller High Life, Hot N Saucy's New 'Dive Bar Hot Sauce'
Marketing Daily, Danielle Oster - Monday, April 29, 2024
The "Champagne of beers" partnered with Chef Sam Davis-Allonce, founder of H ...