TVBlog
For now, it feels like the characters on "Mad Men" are living in some kind of bubble. They seem not to be preoccupied in their daily lives with the consistently … Read the whole story
Digital media may have the fastest organic growth rates, but it was the traditional medium of television that catapulted Madison Avenue's media spending during … Read the whole story
At a time when the major TV networks are hyping the shift to so-called "C7" ratings (live same day average commercial ratings, plus seven … Read the whole story
With CBS airing reruns for much of its programming on a mid-April Thursday, ABC had a easy path for winning the night. ABC's "Scandal" … Read the whole story
Although Comcast has seemingly beat out Charter Communications when it comes to buying Time Warner Cable, Charter might still benefit. Comcast will sell some … Read the whole story
Sony's "Spider-Man 2" cast and director Marc Webb will host their first film-themed Google+ Shoppable Hangout Monday, allowing fans to purchase tickets for the … Read the whole story
A national TV campaign for weight loss drug Eisai Inc.'s Belviq emphasizes the struggles many face when they are trying to lose or control … Read the whole story
It's a passion that marketers trying to reach them ignore at their peril, according to a new study from Interpublic's Octagon. Read the whole story
Have you ever wondered what the world's greatest invention was? If you guessed electricity, smartphones or indoor plumbing, you'd be wrong, according to a … Read the whole story
The "super premium" bourbon brand is launching its first TV ad today. The ad, part of a broader brand campaign, will air on various … Read the whole story
The WWE Network is the greatest thing I've ever seen. Okay, that overstates the case a bit. So how about: Assessed in the broader … Read the whole story
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Wall Street watchers will be waiting for Netflix's quarterly earnings report after the market closes today. It was last year's hottest NASDAQ stock, but … Read the whole story
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According to the latest Horowitz Associates State of Cable & Digital Media study, TV content viewers say they spend 20% of their viewing hours … Read the whole story
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There's a reason why the cable industry is pushing data caps: Consumers with high-speed Web service are increasingly deciding to do without pricey cable … Read the whole story
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Aereo is trying to provide its legality now, but eventually it will have to explain its purpose. In an interview with Katie Couric on … Read the whole story
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When the TV is on, we can address the same audience on a mobile screen. I think that is exciting. Read the whole story
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Let's all take a hint from Harvey Weinstein when it comes to multitasking: Try to do it old-school. Weinstein, co-chairman of the film studio … Read the whole story
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With the success of "Patches," no one can question that Dove is a leader in branded video. Within 10 days of release, "Patches" garnered … Read the whole story
