Most U.S. Households Have Internet-Connected TV
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According to a survey by Leichtman Research Group, 88% of homes this year have a connected TV, up from 44% in 2013.
The popularity of connected TVs is helping to drive viewership growth. Almost half (49%) of adults in U.S. TV households watch video on a TV through a connected device daily, compared to 39% in 2021, 29% in 2018 and 6% in 2013.
The popularity of connected TVs is helping to drive viewership growth. Almost half (49%) of adults in U.S. TV households watch video on a TV through a connected device daily, compared to 39% in 2021, 29% in 2018 and 6% in 2013.
