by Wayne Friedman on Oct 17, 9:00 AM
Where does it end? Actors want a share of streaming revenues, and Hollywood producers say no way. What side is history on?'
by Wayne Friedman on Oct 16, 9:00 AM
The FCC wants to pay back TV subscribers as a result of those regular blackouts that occur between pay TV providers and TV stations and network groups.
by Wayne Friedman on Oct 13, 1:07 PM
Streaming price hikes seem to send the wrong signals to consumers -- a message that will be incorporated into an increasingly scrutinized value equation. This seems to be driving an increasingly bifurcated marketplace -- while generating more cash to streamers to minimize net losses.
by Wayne Friedman on Oct 12, 9:58 AM
TV networks claim that shoppable TV ads are very effective -- but only if you have an electronic device in your hand, or nearby.
by Wayne Friedman on Oct 11, 9:00 AM
Real-time sports action -- there's nothing like it. A clock ticking down adds another dramatic element.
by Wayne Friedman on Oct 10, 9:00 AM
TV network groups with 15 to 20 channels might have good reason to be concerned about their next negotiations with legacy pay TV services.
by Wayne Friedman on Oct 9, 9:00 AM
Will the NFL and whatever games Taylor Swift shows up to on TV keep the league buzzing -- and keep pulling in new long-term viewers and fans?
by Wayne Friedman on Oct 6, 10:07 AM
Netflix's decision to change its most senior ad sales executives has some veteran media agency execs scratching their heads.
by Wayne Friedman on Oct 5, 9:00 AM
Were car manufacturers just thinking positively about the consumer automobile buying market? Or did they know something was coming -- like a possible long-term strike?
by Wayne Friedman on Oct 4, 2:17 PM
FAST services are great when you need to "stumble" upon content. Nearly 60% of respondents say so, according to Vevo and Publicis Media.