Q. What are the key 2012 dates to remember?
Entry Eligibility Dates: November 1, 2011 - November 1, 2012
Early Entry Fee Discount Deadline: November 9, 2012
Final Entry Deadline: November 16 EXTENDED: November 28, 2012
Finalists Notified by: Early December, 2012
List of Finalists Published: Early December, 2012
Awards Dinner & Ceremony: Wednesday, January 16, 2013 (at the Yale Club in New Yok City)
Q. What are the eligibility requirements?
To qualify for the awards submission, all work must have been presented to the public in a verifiable location or medium during the eligibility period, we do not accept "spec" work.
Q. What are the eligibility dates?
Media campaigns must have been launched during the qualifying period November 1, 2011 through November 1, 2012.
Q. What is the deadline?
The Early Discount Deadline is November 9, 2012.
All entries must be received by 5 p.m. Pacific Daylight Time on November 28.
Q. What are the Entry Fees:
Early Discount entry fee is $295 per entry. This offer expires at 5pm Pacific Daylight Time on November 9, 2012.
Regular entry fee is $350 per entry.
When submitting the same entry into multiple categories, the above fee will be multiplied by the number of categories selected. Entries will not be judged if they are not accompanied by full payment or if they are incomplete in any way.
Q. What are the Payment Options:
All entry fees are due at the end of the submission process via our online entry system. The only accepted methods of payment are Visa, MasterCard or American Express credit card. We can not issue invoices or accept purchase orders, checks, and bank transfers.
Q. How do I enter?
Entrants can submit ads, promotions, campaigns and websites for as many categories as they like, and/or submit multiple entries for each category. Submissions should reflect work that was predominantly done by the submitting agency or other company, and the role of any collaborating creative and media agencies, the client, and any other entities should be referenced in the separate "Affiliated Agencies" field provided on the entry form.
Each entry also requires a "Brief" with a description of the objectives of the individual ads, campaigns and websites as well as any anecdotes, supporting facts or figures that illustrate its creativity and accomplishment. Briefs should be fewer than 300 words in length.
All other supporting materials must be submitted electronically by either one or both of these methods:
(1) provide a single URL link per entry. This should link to a page containing all creative materials, easily viewable by our Judges. Clear and concise presentation of all relevant creative assets at a single web URL will be important to proper consideration and the jury convenience. The entry URL must remain accessible until the day of the award ceremony.
(2) upload up to 3 media files to our server, up to 50 MB each. These files can be jpg/jpeg, gif, bmp images, or wmv, mov, avi, mp4 videos.
Q. What required fields are on the online Entry Form?
The online entry form consists of 4 pages:
(1) Entrant's contact info
(2) Entry details:
Category (-ies) (each entry can be submitted into either one or multiple categories)
Agency (that will receive the award if won)
URL containing the creative materials for the judges
Individual Credits (ECDs, Developers, Designers, etc.)
Any 3rd party Affiliated Agencies that were involved in the work
(3) Media files upload (up to 3 files, up to 50MB each)
NOTE: Each time you revisit an entry to make any edits, the previously uploaded versions of your media files will be deleted. If you edit and entry, you MUST upload your files again on this 3rd page of the entry form.
(4) Review submitted entries and Checkout
Q. What are the Judging Criteria?
By the time a CMA entry has reached the winner’s circle, it has survived two rounds of judging. The combined experience of the judges enables the Creative Media Awards to honor the industry’s most effective work.
Round One judging consists of an internal editorial team reviewing and judging the briefs and creative materials. Our editors handpick three finalists per category and then send the results to the 2012 jury for the Final Round.
The Final Round of judging is comprised of a panel of industry experts and our editors who review the briefs and creative materials of all the finalists. Together they will decide which brief in each category was the most effective in conveying the "IDEA" and how the idea drove the campaign.
Q. Will we be informed if we are finalists?
All finalists will notified by the second week of December, 2012.
Q. What is your Publishing Policy?
Creative materials and briefs become property of MediaPost Communications. MediaPost is granted the right to publish the winning briefs and creative materials on the Creative Media Awards Web site and within MediaPost’s online and print publications. Profiles of all finalists and winners will be published in the special 36-page awards supplement to the Winter 2012 issue of Media magazine.
Q. When and where will the awards show be held?
Winners will be announced January 16, 2013, during Media Magazine’s 2012 Creative Media Awards Reception and Dinner at the Yale Club in New York City.
Q. What is the refund/cancellation policy for Creative Media Awards Reception tickets?
Substitutions will gladly be accepted at any time. Cancellations received by January 4, 2013 will receive a full refund. No refunds will be issued after January 4, 2013. All substitutions and cancellations must be submitted in writing to:
Attn: Creative Media Awards
15 East 32nd St, 7th Flr.
New York, NY 10016.
Q. Any questions not covered on this page?
For any other questions about the annual Creative Media Awards, please contact us at firstname.lastname@example.org.