News

Ello Raises $5.5 Million For Ad-Free Social Network

Ad-free social network Ello on Thursday announced raising $5.5 in new venture funding in a round led by the Foundry Group in Boulder, Colo. To affirm its founding manifesto, the company converted to a public benefit corporation (PBC) in Delaware, promising within its legal charter never to make money from selling ads or selling user data. ...

Opinion

Barbara Lippert: Madblog
Being The Change, Seeing The Change -- And Not Shutting Up

These days, ad people like to think that things are pretty gender-neutral in advertising city. It goes along the lines of "So stop your yapping about that whole gender gap-flap already. It hardly matters which bathroom ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

Online Spin
How Come So Many Marketers Have Mobile-First Strategies, But So Few Are Hispanic-First?

Lots of folks talk about the importance of multicultural marketing in the U.S., but you don't hear many of them talk (or implement) Hispanic-first marketing or media strategies, despite the enormous growth and importance of Hispanics ...

Search Insider
Why SEO Never Lived Up To Its Potential

IAB Canada President Chris Williams asked me a great question last week. We had just finished presenting the results of the new eye tracking study I told you about in my last three columns. I had ...

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