Unilever Launches Global Media Review

The company's global ad budget is massive. It reported total advertising and promotion expenditures in 2013 of 6.8 billion euros in its annual report for that year. That's about $7.6 billion at today's exchange rates. Incumbents include Mindshare, Initiative and PHD. ...


Is This TV's Worst Show?

It's possible to come upon a show you find so appalling, you might wonder if you have stumbled upon the "worst" show on TV. Consider "Little Women: LA," which started its second season on Lifetime earlier ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

A LUMA-style Depiction Of TV As It Collides With Digital

The "LUMAscape" charts can often be a confused marketer's best friend when it comes to deciphering which company does what and when, and with the digital video and TV worlds colliding, WideOrbit, an ad management firm, ...

Barbara Lippert: Madblog
I Cried That I Had No Bread Bags For My Shoes -- And Then I Met A Man With No Feet

To be fair, all politics is theater, and certainly a televised occasion like the State of the Union speech, and its follow-up, is all performance. Whereas the follow-up part of the ritual - the ostensible honor ...

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