Sprint Reaches Into Google's Cloud-Based Apps Services

Sprint plans to offer Google Apps for Business services in a move that puts the telecom company in partnership to support cloud-based apps and tools like Gmail, Calendar, Docs and Drive for enterprise clients beginning in August. ...


There Is No Escaping The TV Blitz At The San Diego Comic-Con - Even Before It Begins

The streets of San Diego's Gaslamp District are teeming today as thousands of fan boys and fan girls descend on the city for the show business extravaganza known as Comic-Con. A screening of "Sharknado 2" -- ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

The Wonderful Rise Of Meaningless Content

One of the most interesting contributions that mobile phones have made to pop culture so far is the genre of silly distraction. Part of the aesthetic of mobile entertainment seems to be pointless whimsy. We have ...

Advertisers, Get Comfortable With Ambiguity

The devastating uncomfortable truth of advertising is that we have no idea what real-life metrics are shifted by what we do. There are simply far too many variables that we can't control. ...

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