AOL Won't Honor Do-Not-Track Requests

AOL has unveiled a new privacy policy specifying that the company's properties -- including the recently acquired Gravity -- don't honor the do-not-track requests that users send through their browsers. ...


Bob Garfield: Garfield At Large
Ideate. Activate. Opiate.

We at are all about authenticity. Authenticity and heroin. We are the disruptive serial entrepreneurs to first reach market with artisanal opiates (think: methadone on steroids, with a hint of fennel) merchandised through an empowered ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

Google's 10-Year IPO And The Parallel Between AdWords And Dutch Auction

Is there a correlation between Google's use of Dutch auction when taking the company through an initial public offering (IPO) and the AdWords auction model? Google originally launched AdWords with a CPM model and later transitioned ...

Data and Targeting Insider
Don't Just Target The Moment: Be A Companion On The Journey

Big themes at this week's Mobile Insider Summit? The new expectation of "instant"; the crying need for cross-screen tracking and seamless experiences; the role of mobile in the post-purchase experience. ...

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