CBS Posts Strongest Upfront In Years

CEO Les Moonves said CBS Television Network's sellout of its upfront inventory was in the "high 70s" percentage range. He added that upfront price increases for late-night programming were "even more than prime time." ...


Thrilla In Phila., Day 3: Dems Put The Party In 'Political Party'

The Democrats are putting on a better TV show than the gloomy Republicans did. Night 3 of the Democratic Convention and Audacity of Hope Fest was a case in point. ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

'And President Of The United States Of Love'*

I read a story this week about a PR agency that plans to appoint three CEOs. I was ruminating on the wisdom of that when, further down in the story, it was revealed that the firm ...

Online Video Daily
Loyal Viewers Vs. The Hordes Of 'Uniques'

Billions of views are great, but cultivating loyal viewers who keep coming back is a lot better. ...

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