News

Amid Brexit, Rebates, 'Transparency,' Analyst Upgrades Agency Targets

Despite a conflux of volatile developments ranging from Brexit to ongoing "transparency" probes, influential Wall Street analyst Brian Wieser has raised stock price targets for WPP, Publicis and Interpublic and is maintaining his recent recommendations for the Big 4, including Omnicom. The revised outlook from the Pivotal Research Group analyst comes in advance of second quarter earnings reports and reaffirms "hold" ratings for WPP ...

Opinion

Bob Garfield: Garfield At Large
G.O.P. S.O.S.

Do you really want to antagonize so many segments of the population? Do you see Pepsi calling Coke drinkers rapists and murderers and terrorist? You do not. Because some people chafe at that kind of treatment. ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

Online Spin
Targeting In The Cross-Hairs

To quickly review 30 years of advertising history: Targeting was sloppy. Then, it was better. Now, maybe, it's too good? ...

Barbara Lippert: Madblog
The Media Is Unmediated - And The Revolution Will Be Live Streamed

Earlier this week, my Verizon Fios, my lifeline, the light of my life, the fire of my writing (such as it is) died. Over the next four days, I experienced all the stages of tech-support grief, ...

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Today’s Most Read Blogs

US Minority Groups Grow To 38% Of The Population 
Chipotle's Premature Return to Brand Land 
The Media Is Unmediated - And The Revolution Will Be Live Streamed 
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Social Lessons For The Back-To-School Marketer 

Today’s Most Commented On

The Media Is Unmediated - And The Revolution Will Be Live Streamed 
Hanlon: Addressable TV's 'Inevitable Moment' Is Coming 
And The Beat Goes On: Mayhem In The Streets Revives Baby Boomer Memories  
TV Then And Now: Better Or Worse? 
Why Most Agencies Stay Away from ROI Metrics 

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