ComScore Predicts Biggest Cyber Monday, Record M-commerce

Chairman emeritus Gian Fulgoni said that while offline gains are likely to be weak for both Thanksgiving Day and Black Friday, the online growth rate will be well above average. And he predicts the biggest Cyber Monday in history. ...


TV Watch
TV: Wasteland And Wonder

TV comes in for its share of bashing, since channel surfing can be a soul-crushing experience. But there is also intelligent, sophisticated fare worthy of attention. ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

Native Insider
Apester's Storytelling Platform Aims To Help Drive Consumer Emotions, Reimagine Advertising

Storytelling has become another buzzword -- and it's starting to annoy me. Ah, yes, we're all storytellers. And now a storytelling platform called Apester is looking to involve consumers in more immersive ad experiences within editorial ...

The Daily Blog
Axel Springer Goes To Court Over Ad Blocking

German publisher Axel Springer, which recently acquired Business Insider and took a stake in Thrillist Media Group, is taking its fight against online ad blocking to the legal arena with a new lawsuit in Germany. It ...

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