Wall Street Analyst Wieser Upgrades IPG To 'Buy' Rating

The upgrade comes just weeks after the influential Wieser upgraded Publicis Groupe to a "buy" based on the belief that the ad holding company had been "overly punished" by investors for its weak business performance in recent quarters. Monday's upgrade comes "ahead of what we think will be solid Q4 earnings and a favorable outlook for 2016 given recent new business wins and momentum ...


Bob Garfield: Garfield At Large

The history of Super Bowl ad fiascos is rich with malpractice, and Sunday gave us some more. But the only thing worth discussing is Audi, and the spot called "Commander." ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

Online Spin
Super Bowl 50 Killed The Super Bowl Star

I think it is time we see those Super Bowl spots across multiple screens for what they really are: a fata manana. No, that is not a typo, but a combination of "fata morgana" and "manana." ...

Barbara Lippert: Madblog
Super Bowl Ads: The Glory, The Greatness, The Marilyns

Back in 2010, BBDO, one of the foremost agency makers of Super Bowl spots, rejiggered the use of celebrity in a way that won the game for Snickers. So I was primed for more Snicker's "Hungry" ...

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