Omnicom's New Global Media Agency To Launch 'In A Few Weeks'

Omnicom CEO John Wren told analysts and investors Tuesday that the holding company would be launching a third global media agency network within the next few weeks. The agency will be structured on a regional hub system and will have fewer offices overall compared to sibling media shops OMD and PHD. ...


Bob Garfield: Garfield At Large

The history of Super Bowl ad fiascos is rich with malpractice, and Sunday gave us some more. But the only thing worth discussing is Audi, and the spot called "Commander." ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

Online Spin
A New Way to Determine Corporate Value

Last week, I talked about the trend of "hyper" expectations and corporate valuations. Peter Fader, a marketing professor at the Wharton School, commented, "This is why we need to replace the guesswork of tech valuation with ...

Red, White & Blog
Bernie's Artful Smear

In last week's Democratic debate, Bernie Sanders attempted to pin Hillary Clinton as an establishment candidate and himself as a candidate of the people. One of the exchanges culminated with Clinton getting noticeably irked and saying: ...

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