News

Google Referral Data Nearing Zero

The story of Google's disappearing referral data from search results isn't new, but the amount of daily visible data continues to vanish. The inflection point could signal the end within two weeks, according to Matt Abrams, CTO at AddThis, which tracks Web traffic in real-time. ...

Opinion

Bob Garfield: Garfield At Large
Adfellas

One of the cleverer gambits to avert the utter collapse of the media economy is the experiment by Google called Contributor. It enables users to block ads on their favorite Web sites by instead paying small ...

Events & Awards

Each year, all year, MediaPost hosts more than 30 events across a range of marketing disciplines ... including our OMMA events, Insider Summits and Creative Media, OMMA and Appy Awards. Chances are some are just right for you.

Barbara Lippert: Madblog
Happy, Happy, Joy, Joy: The Death And Life of 'Happy-ish'

Let's face it: With the (crushingly disappointing) ending of "Mad Men" (apple trees and honey bees, anyone?) lo those many weeks ago (not that I'm bitter), I found it hard to light upon a replacement that ...

London Blog
Unilever's Bold Move Makes Click Fraud A Very Public Discussion

Unilever has broken cover to discuss how 29% of Web traffic is non-human and costs advertisers 6bn to $10bn a year. The warning to agencies could not be clearer: be the sheriff who protects from the ...

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