Sunday, May 3, 2015
  • NewsLawmakers Struggle With Data Breach Proposals

    Last year was "the year of the data breach," with Target, Home Depot and Sony the most prominent in a long list of compromised companies. Never letting a good lawmaking opportunity go to waste, an equally ...

  • NewsGoogle Lets Developers Pull Voice Search Into Apps

    Google has made a jump with voice search, giving third-party application developers support for voice features in apps running on Android devices. The move comes as Microsoft Bing expands Cortana through integration with third-party apps. ...

  • CommentaryWhat David Letterman Means To Me

    Now that the first (and only?) valedictory interview with David Letterman has been published, I wanna be the first writer-type person to attempt -- and fail, in the most obliviously self-aggrandizing way possible -- to explain ...

  • CommentaryMedia Agencies Aren't Going Away -- But Being 'Agents' Might

    The business of media has changed so much over the past few years that the notion of media agencies being "agents" of advertisers may no longer apply. That's the message that Irwin Gotlieb, CEO of WPP's ...

  • NewsAT&T Says Wireless Customers Should Have Predicted Throttling Program

    AT&T's wireless customers who were throttled for consuming too much data weren't harmed by the slowdowns, the telecom says in new court papers. The company adds that people who signed up for "unlimited" data plans should ...

  • CommentaryNBC's Brian Williams Mess Gets Even Messier

    Earlier this month, Brian Williams' return was thrown into doubt as the story flared back into the limelight with the apparent completion of an internal investigation at NBC into Williams' storytelling. NBC didn't comment on the ...

  • NewsSorrell is WPP's $66 Million Man - And That's Just His Pay For 2014

    The WPP CEO has retained his title as Adland's Pay King for 2014. He was the highest paid Adland chief in 2013 as well, earning a total of about $50.4 million at the exchange rates then ...

  • CommentaryWill All TV Median Ages Soon Be Over 50?

    In 2015, broadcast median ages continue to rise, with CBS at 59, ABC and NBC at 54, Fox at 49, and CW at 44. Roughly 45% of all ad-supported cable networks measured by Nielsen have median ...

  • NewsInvestigations Looking At MDC Partners' Potential Financial Wrongdoing Multiply

    Numerous law firms, including Pomerantz LLP, The Rosen Law Firm, Johnson & Weaver, Wolf Popper LLP, and Block & Leviton LLP, are launching investigations into potential securities fraud by the Toronto-based holding company, hoping to launch ...

  • NewsBrands Plan For More Programmatic Spend, But Agency Trust Issues Still Lurk

    Three-fourths of brand marketers plan to increase their programmatic budgets this year, citing an increase in sales, the ability to personalize ads and the ability to use CRM data as three key reasons why. ...

  • NewsNielsen Issues Gag Order, Warns Clients Not To Disclose 'Impact'

    In a move that industry execs say is tantamount to a gag order, Nielsen this week sent a tersely worded warning to clients that they would be violating the "permissible use" terms of their contracts if ...

  • CommentaryEpisode 711: Perverse Bloodlines, Raised Hairlines, & Reverse Story Lines

    This brilliantly constructed but majorly foreboding episode is called "Time & Life," after the prestigious building that was formerly home to Sterling Cooper. But as with any Weiner enterprise, the title has many meanings; in the ...

  • NewsTV Doldrums: Key Adult Audiences Drop In C3 Research

    First-quarter 18-49 prime-time audiences sank 12% among the top four broadcast networks and were down 10% among top non-kids cable networks, according to an analysis of Nielsen TV C3 research. ABC and CBS had the best ...

  • NewsMDC Partners Stock Plunges After SEC Investigation Disclosure

    The stock fell 27.8% from its previous close ($27.98) on Monday, when the company confirmed an ongoing SEC investigation looking at a number of issues and acknowledged that CEO Miles Nadal will repay the company $8.6 ...

  • NewsComScore, CIMM Unveil Cross-Measurement Results

    A consortium of big media companies has joined forced with online measurement giant comScore to produce cross-media measurement techniques to track their combined audience across different channels and devices. This week comScore revealed the first installment ...

  • NewsESPN Sues Verizon For Letting Customers Reconfigure TV Packages

    For ESPN, it's now hardball against Verizon. ESPN has filed a lawsuit against Verizon for "breach of contract," as Verizon FiOS announced efforts to allow consumers to reconfigure their pay TV programming packages under its new ...

  • NewsANA Advises Advertisers To Make 'Measurably Viewable' New Digital Ad Currency Standard

    In a move that could accelerate the shift toward so-called "viewable" ad impressions, the Association of National Advertisers this morning issued an advisory to its members, asking them to transition their digital investment strategies to pay ...

  • CommentaryDeath By Magic Beans

    Hey, kids, let's play the Good News/Bad News game! At issue is the negotiations with BuzzFeed, National Geographic and "The New York Times" to host those publishers' content on Facebook itself -- not to link to ...

  • NewsANA, 4A's Unveil 'Transparency' Task Force: Will Take 'Decisive Action' To Address Concerns

    The Association of National Advertisers and the 4A's Friday afternoon announced a new task force comprised of senior marketer and agency executives to take "decisive action to address concerns about media transparency." The task force will ...

  • CommentaryEveryone On Earth Launches Apple Watch Apps

    Every single person on the planet launched an app for Apple Watch this week. OK, that may be a slight overstatement, but there are seriously, like, a cubic buttload of Watch apps out there. ...