Gary Scruggs has become the 36th hire in the U.S. and 100th worldwide for digital marketing agency Jellyfish in 2016. The new analytics director will be responsible for leading the agency’s web analytics practice in the U.S. and ensuring web reporting, insight and optimization best practices are applied across Jellyfish’s client base. Previously, Scruggs was senior director of digital media insights and director of marketing and web analytics for iCrossing. He has also held positions with TEKSystems and PricewaterhouseCoopers. The agency is expected to open two additional US offices in 2016, with more new hires slated to occur through the end of the year. The agency expects to reach 1,000 employees within five years.
Calise Partners named Kristin Nuckols as media director. Nuckols will work with traditional media partners and expand the agency's online media operation. Most recently, Nuckols worked on the agency and online vendor side of the business. She has helped companies like McDonald's, The Ritz-Carlton, Nestle and Abercrombie & Fitch reach a bigger audience and diversify the demographic appeal. "Kristin is a seasoned media executive and we are excited for her to bring her talents to our team," said Charlie Calise, CEO of Calise Partners.
Mcgarrybowen is reshuffling its U.S. strategic leadership team with Conner Huber joining as chief strategy officer, replacing Phil Gaughran who moves into the newly created role of U.S. chief integration officer. Huber takes the strategy reins for mcgarrybowen New York and will report to global chief strategy officer Jennifer Zimmerman. She joins the agency from Goodby Silverstein & Partners New York, where she was head of brand strategy. Huber also has worked at Commonwealth McCann, Wieden + Kennedy, Crispin Porter + Bogusky, Modernista! and Fallon. Gaughran's promotion is a "testament to the agency's commitment to creative innovation," they say. He will lead the building and development of talent, capabilities, and partnerships as well as spearhead a new era of integration needs across all its U.S. business. He reports to U.S. CEO Simon Pearce.
Bernstein-Rein hired Perry Puccetti as vice president/client engagement to lead the agency's business growth efforts. He joins the agency following a 10-year stint as president and CEO of Triple-I and serving as chairman of the board of the Kansas City technology support group KC Next. Puccetti also worked as a senior advisor/chief operating officer at Washington, DC-based Ausley Associates, a veteran-owned business that works with companies serving the federal marketplace. "Perry brings us a strong skill set with a technology expertise foundation that will enable us attract amazing new clients looking for even more innovative ideas and experiences from their agency partner," said Chris Perkins, managing director of B-R.
The Escape Pod hired Jared Creason as creative director.
Sprinklr added Tim Page as chief operating officer.
Los York hired Paul Abatemarco as managing director to lead the company's production efforts.
LAIR signed NYC-based director Brad Hasse.
O Positive Films has signed award-winning director Spencer Riviera to its roster for commercial representation.
Pluralsight named Heather Zynczak as chief marketing officer.
VOLT Studios' executive producer Amanda Tibbits has been named partner of the company.
JWT NY promoted Alissa Kaplan to executive director of healthcare, up from business director.
Amy Vaughn, Margaret Russo, Sarah Knott and Ray Elfers were promoted to creative directors at POSSIBLE.
Hooligan tapped Alejandro Delgado as editor.
BBDO Atlanta hired Nigel Tribe as associate head of strategy, a new position.
Alfred Ng has joined CNET News as a general assignment reporter based in New York.
Grey Jean Technologies tapped Tim Dileo as senior vice president of customer success.
Bryan Bridges has joined Lumentus as director of digital strategy.
Derek Thompson was named Waze agency development lead for the central and eastern United States, based in Chicago. Most recently, Thompson served as PlaceIQ's chief strategy officer and prior to that, led the mobility practice at Starcom MediaVest Group.
Kerry Bianchi is adding the role of president to her current role as chief operating officer at Collective as the programmatic network rebrands its ad network business as Compass | by Collective. In this newly created role, Bianchi will oversee both Collective's media division Compass and the technology unit Visto. Ken Gelb assumes the role of general manager, Compass, while John Vandermay as chief technology officer continues to oversee product and engineering for Visto with Quique Nagle continuing to serve as the SVP, platform sales for Visto.
Kaboom Productions added director Patrick Finnegan to its roster.
Viamedia promoted Becky Jones to chief marketing & people officer.
Karen Gaudette Brewer was hired as executive editor of HealthCentral.
Steve Grimes joined Getty Images as managing editor and senior vice president of consumer media.
Giant Spoon hired Sarah Emery as account executive, Annie Nam as senior strategist, Ehi Ogiamien as project manager, and Madeline Reeves as associate project manager.
Mekanism hired Eric Cosper, Hart Rusen and Matt Stafford as creative directors.
Jennifer Csengody-Novetsky joined Harper’s BAZAAR as senior accessories editor.
Bernstein-Rein hired Steve Bullock as executive vice president, director of insight & strategy.
10 Thousand Design evolved within ad agency Colle+McVoy and will operate as a partner agency. In the last three years, the design group has tripled in size and will be led by Ed Bennett, founder and executive design director.
POSSIBLE hired Max Chanan, Christian Odelmalm and Jesper Ellesson as creative directors. Rita Bourma joined as user experience designer, Renato Campana as design director and Stuart Thorne as creative technology director.
Goodby Silverstein & Partners announced that Margaret Johnson, partner and executive creative director, will become chief creative officer, and Derek Robson, managing partner, will ascend to president. Brian McPherson, director of account management, and Leslie Barrett, director of new business, along with Bonnie Wan, director of brand strategy, and Christine Chen, director of communication strategy, will all become full partners. McPherson and Barrett will also assume the title of managing partner.
B-Reel Films in Los Angeles hired Jason Botkin as executive producer.
Cxense named Tom Wilde as chief product officer.
NBCUniversal named Chris Heatherly as executive vice president, worldwide games and digital platforms.
LittleThings promoted Gretchen Tibbits to president and chief operating officer.
The Shipyard named Rikki Kunz as director of global talent management.
AMG/Parade named Dave Barber executive vice president of the company’s Newspaper Relations Group.
BARKER hired Jason Spies and Ben Zank as senior vice president, chief strategy officer and social media strategist, respectively.
CP+B opened an office in Beijing, its tenth global output. CP+B Beijing will work on the agency's global Infiniti and American Airlines accounts, as well as Tencent, an Internet company in China. CP+B Beijing marks the agency's second location in China, joining CP+B Hong Kong, which opened its doors in 2015. CP+B Beijing has 18 employees and will be led by Bamboo Ye, general manager/executive creative director; Rong Huang as creative director; Kidd Yang as strategy director and Lei Sun as business director. "CP+B Beijing moves the agency another step toward creating a potent arsenal of strategic and creative talent around the world," said Lori Senecal, global CEO of CP+B.
Nancy Frank is joining Landor as executive director of new business development for North America, based in New York. In this newly created role, she will be responsible for enhancing Landor's new business approaches across key industries and services, generating leads and increasing win rates. She reports to Stuart Sproule, president of Landor North America. The industry veteran joins Landor from FutureBrand, where she was senior director of new business for North America. Previously, she was vice president of Siegel+Gale, where she built its simplification/customer experience practice and worked with a variety of clients including Aetna, Bank of America, Merrill Lynch and Nationwide Insurance. "Nancy’s proven expertise identifying prospective clients, managing the pitching process, and developing strong relationships with new clients is a welcome addition, and will build on the positive momentum that we are experiencing across the region," stated Sproule.
Goodby Silverstein & Partners promoted Meredith Williams, Michael Crain and Jason Bedecarre to group account directors and elevated Whitecotton to associate director of new business. Williams, who also serves as associate director of account management, joined the agency in 2011 and currently leads GS&P's Frito-Lay roster, consisting of Doritos, Tostitos, Cheetos and Grandma's Cookies. Prior to GS&P, she worked at JWT New York and Gotham Inc. Crain has worked at GS&P for more than decade on accounts including HP, Nintendo Wii, Comcast/XFINITY and Bay Area Council. He also led Frito-Lay's Cheetos, Tostitos, Ruffles and Doritos. Bedecarre joined GS&P five years ago from Cutwater, where he worked on Jeep and Ray Ban. At GS&P, he has led Comcast/XFINITY, Google, the NBA and The Golden State Warriors. Whitecotton has worked at GS&P for six years, managing account operations for Sprint, Corona Light and TD Ameritrade before transitioning to an internal marketing role overseeing the agency's award-show process and entries. In her new position, she will oversee agency new business materials, including credentials and RFPs. "These promotions represent significant leaders at our agency who break the mold of a 'traditional' client handler; they are thinkers, writers and presenters," said Brian McPherson, managing partner. "They work tirelessly in the pursuit of great work, and we trust them to lead some of our most important client relationships. These qualities make them incredibly important to our next phase of growth at the agency, both with new business and client retention."
Pereira & O'Dell San Francisco promoted Rob Lambrechts and Jason Apaliski to co-executive creative directors, tapped Ryan Toland as director of client services and Henry Arlander as the office's first managing director. The management changes follow a period of growth for the agency's west coast output, with the addition of Sage Software, Fanta and Avast to its client roster. Additional clients include Coca-Cola, Intel, The Cheesecake Factory, Qdoba, Kellogg's and Bimbo Brands. Lambrechts and Apaliski were the agency's first employees and were hand-picked from Creative Circus by founder PJ Pereira.
Havas Worldwide New York named Pete Gosselin and Jay Hunt as creative directors, working on the TD Ameritrade account. The pair join the agency from Droga5, where Gosselin served as senior copywriter and Hunt was senior art director. While at Droga5, the two partnered on work for NRG, Prudential and Chase, including the "Everything Unlimited" campaign, starring Ellie Kemper. Prior to Droga5, the pair spent two years at Grey New York, where they worked on Canon and P&G. From 2011 to 2013, they worked at DDB Auckland, creating McDonald's "Staying Up" campaign as part of the brand's sponsorship with the 2012 London Olympics. Gosselin and Hunt also worked on Cadbury, Shelter, Vodafone, and InterCasino, to name a few. "From New Zealand, London, Amsterdam, and New York, Pete and Jay have seen the world and worked at the best agencies," said Toygar Bazarkaya, chief creative officer of the Americas at Havas Worldwide. "They bring not only talent and experience but a unique perspective to the table. I am thrilled to have them join our Havas team during such an exciting time of transformation at the agency."