M&C Saatchi LA hired Mandy Graham as director of strategic planning and promoted Maria Smith to creative director, up from associate creative director. Graham previously served as planning director for 180 Amsterdam, where she managed the global brand identity campaign for DHL Express and led projects for Opel, SIRE, ASICS, as well as new business assignments. Prior to that, she was vice president, planning director for Leo Burnett, where she led the Special K strategy team in the US before taking on Special K and All Bran globally. Smith has been a copywriter and associate creative director for 10 years, …

Devin Reiter rejoined CP+B Boulder as managing director. Reiter will work with existing managing director Danielle Whalen, who has held the position since it was created in 2014. Recent new business wins created the opportunity for an additional managing director. Together, Reiter and Whalen will focus on CP+B's clients, employees, new business, culture and overall management. Reiter returns to CP+B from McCann Erickson, New York, where he was executive vice president, executive account director, overseeing the Verizon FiOS, USPS and the New York Lottery accounts. During his tenure at CP+B Boulder, Reiter led all efforts for Microsoft, most notably Windows …

David Duncan joined BBDO MPLS as chief strategy officer. He joins the agency from Smiths Communications in New York, which he helped found and manage. While there, Duncan managed clients including IHOP, Hershey's EGShares, Shaklee and Everlast. His prior experience includes serving as managing partner, Grey Worldwide, global planning director for Leo Burnet New York, and strategic leadership roles at Publicis and McCann. He also served as marketing director for Choice Hotels International and as advertising manager for Canadian Airlines. "Uncovering brilliant strategic insights is what leads to brilliant creative," said Neil White, president and CEO, BBDO MPLS. "In Dave, …

Moroch Partners hired Yolanda Alarcon Cassity as chief integration officer for McDonald's account. Cassity joins the agency from KFC, where she served as global marketing, chief advertising officer. Prior to that, she worked agency-side at FBC and DIESTE on brands like Taco Bell and Pizza Hut. "We are thrilled to welcome Yolanda to our Moroch family as she is sure to be a major force in driving success for our client of over 35 years," said Rob Boswell, CEO of Moroch Partners. "With our agency servicing 60 McDonald's markets around the country, Cassity will serve as the team's eyes and …

Campbell Ewald named Jo Shoesmith as executive creative director of the Los Angeles office. Shoesmith will lead creative for Covered California, Energy Upgrade California and Kaiser Permanente. She will report to Mark Simon, chief creative officer. Prior to Campbell Ewald, Shoesmith was senior vice president, creative director at Leo Burnett Chicago and also held positions at Leo Burnett Melbourne and Clemenger BBDO Melbourne. Shoesmith has worked on brands in CPG, automotive, financial, insurance, entertainment and retail categories, such as General Motors, Mazda, Allstate, Esurance, Hallmark, Heinz, Nintendo and Black & Decker. "Jo’s years of award-winning work on some of the …

Sheau-ming Ross was named chief financial officer of Mattersight.

Apester named Ran Peled as chief marketing officer.

Scripps Networks Interactive promoted Burton Jablin to chief operating officer and Kathleen Finch to chief programming, content & brand officer.

Jennifer Catto was named senior vice president of integrated marketing at Evolve Media.

Innovid named Scott Clark as vice president, head of brand partnerships.