MediaPost Weekend Editions for April 2024
MediaPost Weekend - Saturday, April 27, 2024
YouTube Blows Past Q1 Forecast, Ad Sales Rise 21% To $8.1B
Pecker Payoffs, Oh, My!
Meta Enhances AI Technology On New Ray-Ban Collaboration
Industry Veterans' Call To Action: Make Advertising Great Again
Fugitives And The New Civil War
MRC Releases Invalid Traffic Update, Includes Property-Level Reporting
MRC Issues Finalized OOH Media Standard, This Phase Excludes Audiences
DoubleVerify Gets CTV 'Video Viewable' MRC Accreditation
IPG Reports 1.3% Growth In Q1, In Line With Expectations
WPP Loses Ground In The First Quarter
Smokey At 80: Respect The Bear
GroupM Unveils 'New Buyer Identifier' Data For CPG Clients
Judge Suggests New FTC 'Click To Cancel' Study
Fried Chicken Is Good -- And So Is Life: KFC's Fashion Collection
Snap To Rival TikTok With 'Spotlight' Feature
Google, Microsoft Bet Big On GAI In Q1 - And Win
Why Google Will Not Deprecate Browser Cookies Until 2025
Divided FCC Brings Back Obama-Era Open Internet Rules
Biden Signs Law Banning TikTok Unless It's Sold
MediaPost Weekend - Saturday, April 20, 2024
Lawmakers Express Support For Bill That Could Outlaw Behavioral Targeting
Target Sued For Improper Biometric Surveillance
Nike Criticized For Skimpy Women's Olympic Team Outfit
LinkedIn Testing Premium Company Pages With AI-Driven Content
IAS Adds Misinformation Measurement Across Meta Apps
Guess Who Just Endorsed Red, White & Blog?
IPG Mediabrands Steps Up Misinformation Guardrails
The Trump Trial
Write Congress Today About Ukraine Aid Bill
Netflix Reports Double-Digit Q1 Subscriber, Revenue Growth
YouTube Offers Advertisers Placement Near Top-Performing Shorts
Three -- Or Four -- Planning & Buying Issues Worth Arguing About
Omnicom Off To A Good Start With 4% Q1 Growth
Publicis Rethinks Governance Structure
McDonald's Tries Out Scented Billboards
Will The Upfront TV Market Be Softer Vs. A Year Ago? Prime Video To Blame?
Remembering The Time Long Ago When Journalism Actually Meant Something
Shouting Fire In A Crowded News Cycle
Hyundai Pauses Advertising On X After Pro-Nazi Adjacency
Tesla Cybertruck Stops Working After Going Through Car Wash
'You Can't Light Up For 4/20 Without The Right Lighter': BIC
Taylor Swift Launches Experiential Campaign With TikTok To Promote New Record
WNBA Players' Salary Needs Bounce: Rising TV Brands For The Assist?
Google AdSense Ad Intents Format Launches For Automated Ads
Lady Gaga's Migraine Saga
Bearing Down On Difference
Smoove Operator: JB And AT&T
Dove's Takedown Of AI: Brilliant But Troubling Brand Marketing
DoubleVerify Confirms Misrepresentation Of X's Brand Safety Measurement
MediaPost Weekend - Saturday, April 13, 2024
Putting O.J. In The Driver's Seat
For Three Decades, TV And O.J. Simpson Were Intertwined
O.J. Sidebar, Not Really
Nike Heads To Paris With 'Nike On Air'
With Romcom Spoof, CeraVe Expands 'Medutainment'
Publicis Starts Year Strong With 5.3% Q1 Growth
TikTok Reportedly Developing Ad Deals For Virtual Influencers
YouTube Rolls Out Shopping Tools To Boost In-Stream Commerce
What I Learned Searching For $25B In 2023 U.S. CTV Ad Spend
Amid Rapid Expansion, Aldi Mocks Grocery Memberships
Instagram Tests Teen 'Sextortion' Prevention Tools After Murky Past
Controversial Kids Online Safety Bill Introduced In House
Nickelodeon's History Of Kids TV Is Tough Viewing
New Privacy Bill Would Restrict Behavioral Advertising
PBS Doc, Graphic Novel Shine A Light On Parkinson's Disease
Marketplace Giant eBay Launches Global Media Review
4A's, ANA Issue Report On Agency Compensation Models
After Nuclear War, The 'Fallout' Future Looks Grim
Earth Month Innovations: Kiehl's, Keen, Lululemon
When The Moon Eclipses The Sky Like A Big Pizza Pie, That's Promo Marketing
MediaPost Weekend - Saturday, April 6, 2024
Spalding Is 'Always Building,' Just In Time For The Final Four
Where Did The $25 Billion Of 2023 U.S. CTV Ad Spend Actually Go?
Share Of Measurement Voice
Mark Penn, No Labels And The 2024 Election
FCC Plans Broadband Privacy Crackdown
TV's Surprise Ad Boon: Abortion
OpenAI Tests Synthetic Voice Engine
Dramamine Gives Barf Bag The Old Heave-Ho
Meta Fights Proposed Restrictions On Teens' Data
Microsoft Pursues Automated CPC Bidding
Disney Prevails Over Activist Peltz, With Improved Streaming Outlook
Resurrecting The Target Lady: Who's Excited?
Broadband Industry Blasts FCC's 'Counterproductive' Net Neutrality Rules
3.know: Nik Kleverov's Sora Test Drive
California Issues Enforcement Advisory On Ad Targeting Opt-Outs
Library Of Congress All Set To Salute Silly Sitcom
Google To Shed Tracking Data From Chrome Incognito Users
Me vs. ChatGPT
LinkedIn Teams With NBCU For B2B CTV
TikTok Fights Proposed Ban, Releases U.S. Economic Impact Report
Snap Awards Dedicated Agency Partners With Exclusive Ad Tools
Google Gets Partial Victory In Privacy Battle Over Real-Time Bidding
GroupM Unit Selected As Media AOR For Canada