MediaPost Weekend Editions for November 2015
MediaPost Weekend - Saturday, Nov. 28, 2015
Black Friday Numbers Show Search Rises, Mobile Rocks
Serving Up A Bit Of Gratitude With Turkey
'Dancing With The Stars' And The Triumph Of Uplifting TV
ComScore Predicts Biggest Cyber Monday, Record M-commerce
TV: Wasteland And Wonder
An Epitaph For Broadcast TV
Axel Springer Goes To Court Over Ad Blocking
ANA Members Call For Third-Party Measurement Of Digital -- 61% Would Shift Spending Without It
DDB Buys Brazil's Grupo ABC For $270 Million
Faith, Fear And Marketing
Smartphone Penetration Reaches 56% Globally
Unilever Completes $7 Billion Global Review
A Modest Proposal: Create Snapchat Counterinsurgence
MediaPost Weekend - Saturday, Nov. 21, 2015
Yahoo Mail Restricts Ad-Blocking Users
Unilever Completes $7 Billion Global Review
Rentrak, Millennial Media Offer Tool To Retarget TV Ads To Mobile
A Modest Proposal: Create Snapchat Counterinsurgence
Google Streams Apps Without Downloading, Serves Content In Search Results
TV Ad Revs Strong In October, Digital Soars
AMA Calls For End To DTC Drug Ads
AMA Calls For Ban On Drug Ads
Google Gifts Facebook With Mobile Search Traffic, Ad Revenue
Ad Spend Drove 16% ($5.8 Trillion) Of Total U.S. Sales Activity In 2014
Forrester: Out With The Old Media Buying, In With The New
Vive le Silence Respectueux
MLB Partners With Real-Time Monitoring Firm
MediaPost Weekend - Saturday, Nov. 14, 2015
MLB Partners With Real-Time Monitoring Firm
The Last Word In Femvertising: The Pink Incredibilities Of Jane St.
MRC Scraps Fully Loaded Requirement For Mobile Ads, Issues Updates On Viewability
Holiday Shoppers More Digital, More Demanding
Why Twitter's Stars/Hearts Thing Is Actually Kind of Important
Apple Looking To Cut A Slice Of The P2P Payment Pie
Angie's List Confirms Unsolicited Buyout Offer From IAC/InterActiveCorp
Fox Business Pulls In 13 Million For GOP Debate
Coca-Cola's Wendy Clark Named NA CEO At DDB
Cadillac Adopts A 'Disruption' Strategy
Pinterest Becomes A 'Discovery Engine' Through Visual Search
Yieldbot Rolls Out Open-Source 'Header Bidding,' Looks To Create Industry Standard
Media Bias: Ben Carson Edition
FCC Won't Impose Privacy Rules On Web Publishers, Ad Networks
eBay Enterprise Acquires Digital Net Agency To Limit Risks For Brands
MediaPost Weekend - Saturday, Nov. 7, 2015
FCC Won't Impose Privacy Rules On Web Publishers, Ad Networks
eBay Enterprise Acquires Digital Net Agency To Limit Risks For Brands
Trump, Live From New York -- But Also Canned, From Iowa
GroupM Elevates Brian Lesser To NA CEO
Neustar Acquires MarketShare, Will Likely Boost Its Own
MMA Offers Mobile Native Ad Guidelines To Aid Success
I'm Not Trusting 'The Crowd' To Pick My TV
YouTube Gives Viewers Virtual Reality On Video For Android
What's The Frequency, Kenneth?
Google YouTube To Offer Third-Party Viewability Options
General Electric's Truth In Advertising: Bravo!!
CBS: Scatter Market Has Picked Up, Overall Ad Revs Dip
New Firefox Tool Blocks Ads, Prevents Tracking
Coverage
Activision Pays $5.9 Billion Premium For 'Candy Crush' Maker
Nielsen's eXelate Pushes Into Mobile, Springs Into Billions Of User Identities
eBay Sheds Enterprise Marketing Arm For $925 Million To Equity Firms, Zeta Interactive
Constant Contact Acquired For $1.1 Bil, Deal Gives Email Marketing Leader More Endurance
What's German For 'Dastardly?'
Zip-A-Tone Doo Dah
DAA Unveils Guidelines For Privacy Icons In Video Ads
Digital Video Fraud, Viewability And The $50 Rolex
J&J Consolidates $2.6 Billion Global Media Assignment With J3