by Steve McClellan on Aug 31, 1:37 PM
Deutsch New York has named Nicole Souza Chief Marketing Officer, a new role at the agency. Souza, most recently executive vice president, growth & marketing at The Integer Group\TBWA, will report to Matt Baker, who was promoted to President of Deutsch NY in July. At Integer she led efforts to win clients like Frito Lay, Lone Star Beer, Mars Wrigley, Purina, Starbucks and others. Earlier she held account leadership positions at JWT, M&C Saatchi, McCann-Erickson, Amazon Advertising, and Mullen. Souza starts at Deutsch on September 7th.
by Steve McClellan on Aug 27, 8:53 AM
Publicis Groupe has announced that Epsilon CEO Bryan Kennedy plans to retire at the end of 2021 after 25 years with the company. Kennedy will step down as CEO and transition into an Executive Strategic Advisor role, effective immediately, to help ensure a smooth transition. John Giuliani, former CEO of Conversant (now Epsilon PeopleCloud Digital Media Solutions), will rejoin Epsilon as Executive Chairman. Giuliani will oversee Epsilon and take on the responsibilities previously held by Kennedy. He will also join the Publicis Groupe Management Committee. Giuliani will report to Arthur Sadoun, CEO of Publicis Groupe. Giuliani will …
by Steve McClellan on Aug 25, 8:59 AM
MullenLowe U.S. has landed Ricard Valero to lead creative at MullenLowe New York as executive creative director. Valero, who will report to the U.S. CEO Lee Newman, joined the agency from TBWA\Chiat\Day New York, where he was executive creative director. He will work alongside the agency’s leadership team, managing director Rebekah Pagis and head of strategy Jonny Gadd. Valero spent the past two years leading accounts such as Accenture, Facebook Portal, Mountain Dew Rise, and Henkel and working on the Adidas brand at TBWA\Chiat\Day. Earlier he served at agencies including Y&R Milan, DDB Europe, BBDO SF, Eleven, and …
by Steve McClellan on Aug 24, 10:42 AM
Former CP+B advertising executive Marie-Alice “Lisa” Armand has joined Third Street as the Chicago agency’s director of client success. A 15-year veteran of account management, most notably at CP+B, Armand was recruited back into agency life from a successful real estate career. In this newly formed role, she is tasked with ensuring that relationships are strong and strategies are delivered and managed seamlessly with key Third Street clients, including SunFed Ranch Beef, global flavor house Edlong, and educational toy brand Learning Resources. Third Street CCO David T. Jones said, “Lisa possesses a potent combination of expertise, …
by Steve McClellan on Aug 23, 9:57 AM
Independent creative agency Planet Propaganda has hired industry veterans Paul Lackner and Baird Buckingham as digital creative director and senior creative technologist, respectively. The pair have worked together for 12 years and were founders and principals of boutique digital design studio, LacknerBuckingham, from 2010 to 2018. While Planet Propaganda has a decades-long history in digital design and development, the bulk of their work was in web design. Lackner and Buckingham bring a broader range of expertise to the agency, from app development to ecommerce strategy/design/development to AI/machine learning. That in turn will help the agency support clients with a broader scope …
by Steve McClellan on Aug 13, 11:49 AM
Oliver, the You & Mr Jones agency that advises brands on in-housing advertising and marketing functions, has appointed Jeffrey Gorder Chief Growth Officer, North America. Gorder is tasked with accelerating the expansion of the shop’s capabilities, as the company experienced first half revenue growth of 125% in North America. Gorder brings decades of expertise in building and leading creative agencies and bringing together integrated agency teams, from strategy and design, to digital, media, data and advertising. He’s worked with household brand names like Google, Target, Walmart and PepsiCo. Most recently, Gorder was part of the leadership team at MDC Partners-owned …
by Steve McClellan on Aug 12, 9:47 AM
Atlanta-based marketing communications agency Fire Bee has added three new team members: Jacqueline Faerman, Haley Hinson and Celene Carter. Faerman joins the agency’s PR team as a senior account executive. Prior to Fire Bee, she worked at various firms including Pineapple PR and The Zimmerman Agency, working with clients including Firehouse Subs, Bobby Jones Links, and the Georgia Department of Economic Development. Hinson will manage paid-digital campaigns, including search and social, as Fire Bee’s new digital media strategist. Hinson was most recently with Mindshare, managing digital campaigns for Church’s Chicken, the U.S. Marines and others. Carter, who will assist …
by Steve McClellan on Aug 10, 3:28 PM
Andrea Siqueira and Andrew Lincoln have joined FCB senior vice presidents/executive creative directors working out of the agency’s Chicago office. The duo will report to FCB Chicago Chief Creative Officer Andrés Ordóñez. Siqueira will oversee creative work for Kimberly-Clark’s Family Care portfolio including the Cottonelle and Kleenex brands. Lincoln will oversee creative work for Groupon and Cox Communications. Siqueira joins FCB after three years at BETC HAVAS São Paulo, where she was named Best Brazilian Creative of 2019 and one of the country’s “ad stars.” Lincoln is an industry veteran, spending time at top agencies – including FCB – and working …
by Steve McClellan on Aug 10, 10:46 AM
Chicago-based health and wellness ad agency AbelsonTaylor has promoted former controller Donald Dowd to vice president of finance. He joined AbelsonTaylor in 2006 and has more than 25 years of agency and corporate financial experience. Dowd will work with senior managers to optimize financial decision-making and support agency growth. He reports to Keith Stenlund, executive vice president, chief financial officer.
by Steve McClellan on Aug 9, 10:22 AM
Butler, Shine, Stern and Partners has hired Amanda Mobley as its new strategy director leading creative strategy on food company Sovos Brands, including Rao’s Homemade, noosa yoghurt, Birch Benders and Michael Angelo’s. Previously she served at Digitas Chicago where she worked on client Whirlpool and Mikzan brands.