NEW! Marmot To Launch First Super Bowl Ad
- by Amy Corr @MediaPostOTL, January 26, 2016
Outdoor clothing and sporting goods company, Marmot, is launching its
first Super Bowl ad during the first half of the big game. The 30-second ad won't feature weekend warriors or extreme athletes. It will, however, showcase a sharp-dressed, adorable marmot. A series of
three 15-second ads are now running online, showing the marmot enjoying life outdoors. In one ad, marmot enjoys campfire marshmallows. Too bad his fur makes for sticky situations. See it here. Another ad shows marmot peeing over a cliff, while the final ad consists
of marmot and his human pal making dirt angels. Watch it here. GS&P created the campaign.
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