by Ray Schultz on Apr 26, 2:53 PM
The top challenges for B2B users of HubSpot's platform are technical issues or glitches, Aptitude 8 and Ascend2 report.
by Ray Schultz on Apr 25, 2:33 PM
Free postage and gifts are favored by Gen Z, Sheer ID reports, and 48% prefer email for hearing about offers, followed by text/SMS, social media, online ads and brand websites.
by Ray Schultz on Apr 24, 3:30 PM
Almost 100% of consumers say their favorite brands make it easy to shop, Intuit Mailchimp reports.
by Ray Schultz on Apr 23, 4:50 PM
Almost three fourths lack total confidence in their marketing, Constant Contact and Ascend2 report.
by Ray Schultz on Apr 22, 3:55 PM
A global increase is driven by opt-out activity in Europe, Optizmo reports.
by Ray Schultz on Apr 19, 5:45 PM
Consumers like getting messages, but they dislike being barraged with communications, Optimove reports.
by Ray Schultz on Apr 18, 1:40 PM
Marketers can hide special offers behind peel-off layers, email marketing platform Litmus says.
by Ray Schultz on Apr 17, 2:08 PM
Beefree, a firm that provides no-code email creation tools, has acquired Really Good Emails, a site that offers a library of email designs, and will offer its templates for free.
by Ray Schultz on Apr 16, 3:52 PM
Bombora and InboxArmy founders give up the reins as CEO and move into executive chair positions.
by Ray Schultz on Apr 15, 1:24 PM
Marketing automation software was more likely to be turned over in 2023, compared to other systems, MarTech reports.