Marketing CPG Weekly Editions for February 2024
- Marketing CPG Weekly - Friday, Feb. 23, 2024
- Brands' Cautious Super Bowl Approach Reflects Wider Marketing Timidity
- Pop-Tart Inventor Leaves A Legacy
- Pet-Friendly Cadbury Bunny Tryouts Hop Into Bracket Madness
- Gerber Introduces 'We Speak Parent' Platform With 'Decisions'
- WPP Reports 2023 Growth Of 0.9%, With Similar Growth Expected In 2024
- Coinbase Wins Liquid Death Auction For 'Biggest Ad Ever'
- Kevin Hart Fits 29 Hours Into A Day In Fast-Paced C4 Energy Ad
- Lucky Charms Mascot Vanishes Ahead Of St. Patrick's Day
- Marketing CPG Weekly - Friday, Feb. 16, 2024
- Why Snack Brands Score High In The Super Bowl
- Coca-Cola Introduces First Permanent Addition To Flavor Portfolio In Over 3 Years
- From 'Pickup Limes' To 'Gintimates': How 4 Brands Approached V Day
- Abreva Aims To Destigmatize Cold Sores With Diamond Sweepstakes
- Inside CeraVe's Three-Phase Big Game Assault
- Coca-Cola Touts Success Of Shift To Digital Marketing
- Liquid Death Goes Solid With Death Dust
- Marketing CPG Weekly - Friday, Feb. 9, 2024
- Searching For Mr.P: Pringles' SB Campaign Begins And Ends With User-Generated Content
- Kick-Ass Grandmas Spark Doritos Dinamita's Super Bowl Ad
- Bud Light Goes For Genie Outreach
- Aubrey Plaza Deadpans 'Having A Blast' In Mtn Dew's Super Bowl Ad
- ScarJo Joins 'Almost Champions' In M&M's Super Bowl Campaign
- Can Flicking The Cognitive Switch Boost Focus And Concentration?
- BodyArmor Challenges 'Field Of Fake' In Super Bowl Debut
- Nerds Introduce Brand Character Gummy In Ferrara's Big Game Debut
- 'TP Is Nacho Best Choice': Dude Wipes Runs Cheeky Digital OOH SB Campaign
- Marketing CPG Weekly - Friday, Feb. 2, 2024
- Shadow-Watching: Why Focus On Groundhog Day ?
- Budweiser's Clydesdales Provide 'Old School Delivery' In Big Game Ad
- MiraLax Loosens Up The Constipation Conversation
- Hot Wing Sauce In A Glass? Truly Gives Hard Seltzer Spicy Kick
- Werther's Original Launches First Global Campaign In 5 Years
- Mars Invests $50M+ In 'Chew You Good' Gum Brands Platform
- May-ow! Kate McKinnon's Cat Is Global Celeb In Hellman's Super Bowl Ad
- Oikos Enlists Martin Lawrence, Shannon Sharpe For Broadcast-less Super Bowl Campaign
- Daily Harvest Launches Fruit & Veggie Pops, With -- Surprise! -- A Nail Polish Collab
