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2014 Finalists

Creative Media Awards

Audio
Call of Duty Advanced Warfare: Seeding the Kevin Spacey Speech by Edelman for Activision / Call of Duty
ben & Me  by The Martin Agency  for Benjamin Moore
“GROW YOUR GAME™” by TMPG for Universal McCann / Men’s ROGAINE® Foam
Branded Entertainment
Guitar Center Sessions by Guitar Center for Guitar Center
The 4 to 9ers: The Day Crew by Content & Co for Subway Restaurants
LENOVO : TOUGH SEASON by DIGITASLBI for LENOVO
Business Media
You've Got Mail by Mediahub/Mullen for Constant Contact
Small Business Saturday Media by DigitasLBi for American Express
Super Bowl of Marketing by Goodby Silverstein & Partners for Adobe
Performance Media & Marketing (including Direct Response, TV, Email, etc.)
The Knick Surgeon’s Box by SapientNitro Campfire for Cinemax
The Monkey's Paw Press Kit by Syfy for The Monkey's Paw Press Kit
Someday by OMD for Tourism Australia
Creative
Einstein Inspired Quantum Architecture by JRocket Marketing and SYSPRO USA for SYSPRO
#DunkinReplay by Hill Holliday for Dunkin' Donuts
Enfagrow Equips Toddlers with GoPro to Give Parents Toddler-Eye-View by Starcom MediaVest Group for Mead Johnson Nutrition/Enfagrow
TV or Interactive/Enhanced TV
Chrysler 200 America’s Import Online Video Player by SapientNitro for Chrysler Group LLC.
Life Comes Next  by Hill Holliday for John Hancock
South Park Takes On The Washington Redskins by Fallon Media for Comedy Central
Media Plan
Caleb the Camel by Horizon Media for GEICO
Life Comes Next  by Hill Holliday for John Hancock
Uncomfortable Media by Mediahub/Mullen for JetBlue Airways
Mobile Media
Montana Turns $25K Into $6.9MM by Starcom MediaVest Group for Montana Office of Tourism
Running With Friends by Hill Holliday for Dunkin' Donuts
#YesToMovement Tour by C3 Agency for Yes To, Inc.
Multicultural Media
#ShareTheSofa by Starcom MediaVest Group for Heineken USA
DishLATINO Juego Bonito by Havas Media for DishLATINO
Boardwalk Empire Season 5 Multicultural Promotions by HBO for HBO/ Boardwalk Empire
New/Emerging/Experimental Media (excluding online)
Vikings Ultimate Reality Experience App by HISTORY for Vikings
A Beacon for Business by Starcom MediaVest Group for P&G/Wella
Mario Karting Reimagined by MediaCom for Pennzoil
Online Media: Branding
Arm & Hammer™ Baking Soda FY'14 by Maxus for Arm & Hammer™
World's Toughest Job by Mediahub/Mullen for American Greetings
Watchathon by Goodby Silverstein & Partners for Comcast/XFINITY
Online Media: Search
Turning Flight Cancellations into Hotel Reservations by Red Roof Inn & 360i for Red Roof Inn
Predictive Search Analytics by Starcom Mediavest Group for Aflac
Maytag Man Re-Launch by DigitasLBi for Maytag
Outdoor Media
Watts Up! by Volta Industries for Fiat for Fiat
Wallhuggers by Starcom MediaVest Group for Samsung Telecommunications America
Celebrating the First Coffee Created on Pinterest With the World’s Largest Pinterest Board  by Colle+McVoy for Caribou Coffee
Print (magazines and newspapers)
Dominion Poster Campaign by Syfy for Dominion
Everyday is a Big Day by Starcom MediaVest Group for Kellogg's/Frosted Mini-Wheats
Veep Season 3 Key Art by HBO for HBO/ Veep
Research/Consumer Insights
The FOMO Dynamic Digital Ad – Serving up a unique, tailored message to each and every individual by Starcom Mediavest Group for Comcast: XFinity
Reaching Mom When it Matters by Mediahub/Mullen for PBS KIDS
Dive In by Mediahub/Mullen for Bose
Social Media
Tap For Trainers by SapientNitro for Sky Rainforest Rescue
Mr. Peabody and Sherman Travel the World by Expedia Media Solutions for DreamWorks Animation
Said No Mom Ever by AreaLab for Disney Consumer Products
Content Marketing (including Native)
#STANDFORSOMETHING by Say Media  for Dr Martens
Dear Kitten by BuzzFeed Motion Pictures and Purina for Purina’s Friskies
The Lexus LS - Vision Beyond the Visible by Team One for Lexus USA