Sponsor Presentations

8:15 AM Sponsor Breakfast Presentation 

Customer State & The Challenge of Real Time Marketing

Consumer behavior and expectations are changing faster than marketers can react. Don't miss this opportunity to learn what these changes mean to us as marketers and how we need to think about our customer interactions and relationships in the future.

Presenter:  Shawn Myers, VP of Marketing, StrongMail

1:15 PM Sponsor Luncheon Presentation 

Email Marketing: The New Era

How the Digital Revolution has Changed the way Brands Engage and Serve Consumers and why Email has become the Anchor of Integrated Digital Marketing Strategies.

Join Joel Book and Bryan Wade of ExactTarget for a fast-moving and inspiring presentation on the present and future state of Email Marketing and how ExactTarget is responding to expanding needs of marketing professionals.

8:15 AM Sponsor Breakfast Presentation 

Big Data is Nothing But Big Opportunity

Increasingly getting your customer to say YES is more and more difficult. Today’s e-mail marketer has a difficult time leveraging big data to drive the appropriate insight that drives results. One area Marketers can utilize this data is around the strategy they employ to get the right offer to their customers via personalized content messages. Join Michael Fisher, President, Yesmail Interactive as he presents how to marry the art and science of data, analysis, and measurement to drive differentiated results.

Presenter:  Michael Fisher, President, Yesmail Interactive

1:15 PM Sponsor Luncheon Presentation 

Acxiom Digital Impact & Our View

Big Data. It’s the most tossed around word in the online space lately and the implications and impact to the full embrace of Big Data is the one that holds the most mystery for marketers. Digital Impact, let’s be honest among friends, has been a bit hidden from view in the last few years. During this presentation, Ryan Phelan, Vice President of Strategic Services, will take us through who Digital Impact is, how we service our customer partners with Big Data and will walk through a recently released Consumer Survey on what actual consumers really think about the emails we send.

Presenter: Ryan Phelan, Vice President of Strategic Services, Acxiom

8:15 AM Sponsor Breakfast Presentation 

Presentation information coming soon.