Euro RSCG Worldwide hired SIMONE BARKER and JANE GOODMAN as planning directors in New York on the Reckitt Benckiser account.

CHRIS GAYTON joined Channel M as vice president of marketing. Most recently, Gayton was the senior director of media and promotions for Gap Inc./Old Navy, where he directed strategy development, buying, planning and negotiation of all national and local media.

LUCY WAHLTMAN joined Zillow.com as the director of west coast sales. She previously served as director of west coast sales at CNNMoney.com.

Broadstreet hired HEATHER TOWSLEY as director of business development. She will provide senior strategic sales and marketing direction for the Boston office.

Mammoth Advertising named CHRISTIAN CACCIOPPOLI to the position of interactive media planner, CHARLES LAM to director of production and MICHAEL DENTON to manager, grassroots & viral marketing.

Sigma Group added TONY PUCCA, associate creative director and JOSE AGUIRRE, multimedia designer, to its creative department.

VML named JIM BELLINGHAUSEN as chief financial officer. Bellinghausen most recently served as vice president of finance and CFO for Saia.

CAROLYN ABERMAN joined OLSON as account director and vice president. She recently served as senior marketing executive for the Target Corporation.

Rainbow Advertising Sales Corporation named SUSAN JOSEPH SMITH as account director for RASCO’s Client Activation Team. Smith was formerly vice president of trade marketing for We tv.

Starcom hired JOHN LOWELL as vice president of the company and director of captivation. Lowell will be responsible for creating and leading a team of Captivation specialists to support Starcom's evolving positioning of its "Connections that Captivate" approach. He previously worked as vice president and director of innovation for Arc Worldwide.